Welcome to my site! I am a researcher and a teacher @ China Europe International Business School (CEIBS).

My research interests are in Sustainable Finance, Consumer Finance and Banking.

I teach ESG / Sustainable Finance at CEIBS, for the EMBA (core and elective), MBA (core and elective) and various Executive Education programs.

Email: hongyushan(at)ceibs.edu | SSRN | Google Scholar | CEIBS Website | Data

Upcoming In-Person Conferences: PHBS Annual Finance Symposium (discussant, Shenzhen, China), IRF Japan Conference (discussant, Yokohama, Japan), CICF (Shenzhen, China), EFA (Paris, France), NFA (Calgary, Canada)

Employment

2025 - Present: Associate Professor of Finance (tenured), China Europe International Business School (CEIBS) (on academic visit to the University of Hong Kong, Spring 2025)

2022 - 2024: Assistant Professor of Finance, China Europe International Business School (CEIBS)

2019 - 2024: Assistant Professor of Finance, Gabelli School of Business, Fordham University (on leave between 2022 and 2024)

Publications

Corporate ESG Profiles and Banking Relationships, The Review of Financial Studies, Volume 35, Issue 7, July 2022, Pages 3373–3417

with Joel Houston SSRN

Presentations: 2020 Fixed Income and Financial Institutions Conference (FIFI), 2019 University of Oklahoma-RFS Energy and Commodities Finance Research Conference

Corporate Climate Risk: Measurements and Responses, The Review of Financial Studies, Volume 37, Issue 6, June 2024, Pages 1778–1830 [Data Website]

with Qing Li, Yuehua Tang, and Vincent Yao SSRN

Presentations: 2021 AFA, Second Sustainable Finance Forum, RiskLab/BoF/ESRB Conference on Systemic Risk Analytics, China International Risk Forum, 2020 NFA, Shanghai-Edinburgh Green Finance Conference, FMA, 2019 Fed Atlanta, UT - Dallas

Corporate Venture Capital and the Boundaries of the Firm, Journal of Business Venturing, Volume 40, Issue 4, July 2025

SSRN

Corporate Use of Social Media After ESG Incidents, Production and Operations Management, Forthcoming

with Jingchuan Pu and Tao Yuan SSRN

Working Papers

The Consumption Response to Protectionism (2024) - New!

with Chen Lin and Da Tian SSRN

Presentation: 2025 EFA, CICF, NFA, MFA, 2024 PKU CCER - Tsinghua NCER Symposium, Xiangjiang Forum, Seminars at Shanghai Jiaotong University (Antai), CUHK-Shenzhen, Renmin University

How Does ESG Shape Consumption? (2022) - R&R, RFS

with Joel F. Houston, Chen Lin and Mo Shen SSRN

Presentation: 2023 SFS Cavalcade, WFA, AFBC, NZFM, Seminars at Georgia State University, Fordham, CEIBS, SUFE, SAIF, RUC

Media Coverage: Chicago Booth Review

Award: Runner-up to Best Paper at the 2023 New Zealand Finance Meeting

Up or Out: Markup, Growth and Startup Valuation (2022)

with John Lynch, Shen Zhang and Tieying Yu Draft coming soon

Customer Capital and Deposit Stability (2021)

with Peter Demerjian, Joel Houston and Yu Shan SSRN

Presentations: 2021 Fixed Income and Financial Institutions Conference (FIFI), CICF, Dayton Summer Finance Workshop, Financial Markets and Corporate Governance Conference

Shades of Gray: Director Classifications Revisited (2017) (Inactive)

with Joel Houston and Jongsub Lee SSRN

Presentations: 2017 New York University Stern School of Business (seminar), Global Ph.D. Colloquium (Fordham), FIRS Conference in Hong Kong, China International Finance Conference (CICF), Drexel University Corporate Governance Conference - Early Idea Session, Midwest Finance Association Annual Meeting, 2016 CAFM

Award: 2016 Best Paper Award, Winner, the 11th CAFM

Media: Featured in the Columbia Law Schools Blog on Corporate and the Capital Markets

Education

Ph.D., University of Florida (2019)

Committee: Joel Houston (Co-Chair), Jay Ritter (Co-Chair), Yuehua Tang, and Tse-Chun Lin (External Member)

B.A., University of Michigan - Ann Arbor (2014)