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EA053833-166A-460C-8A56-E124E53CFF1E.movExample of Product that De Priere offers which is the couple set of baju batik and baju kurung with matching colors and pattern.
PURPOSE OF MAKING THIS PROFILE :
Purpose of this profile for De Priere being made as a way to showcase our values regarding the existence of this brand to our targeted customers that revolves around traditional clothing for the Malaysian people especially for orang Melayu. Through this company profile, people can understand the value, advantages and effect of De Priere in the business market throughout Malaysia.
Values of product: High quality material, comfortable to wear and cotton made.
Company values: To give full satisfaction towards our customer on buying our products especially satisified on appease the cultural aspect in traditional clothing for the Malays.
Customer values: They can fully expect the product they buy is align with their interest on traditional clothing which De Priere can deliver in the aspect of colours, design and pattern.
HISTORY REGARDING De Priere:
De Priere is a all new brand that was created in 2022 by a creative entrepreneur in Malaysia with an experience around 20 years in the making with the purpose on selling traditional clothing such as Baju Melayu, Baju Kurung and Baju Batik that still serves as a way to communicate with our customers on their traditional way. Even with cultural aspect is still in the traditional way, De Priere can also offer them in a modern way if any customers find interest in those types of clothes.
It is also noted that De Priere also strives to gain new customers that also favors in custom made clothes since De Priere have the option for custom made in terms of baju batik and baju kurung.
With a business that is still fresh and with new steps taken on , we can strive for even better performance in the future and meet any new demands that our customer would wanted.
IMG_2759.MOVPROCESS OF De Priere PRODUCTS:
As you all can understand, De Priere does have its own factory that with the purpose of create products with its own machine being operated for smoother production with high quality and quantity to satisifed our customer to the fullest.
Through the video that we show it is the inside look of the factory that made the De Priere product.
For the one video below also showcase the development process before and after finishing making the production base.
IMG_3121.MOVCEF2F049-4E15-4B4D-9CD3-053316314E2A.mov-7807704032205963352.mp4Example demographic range of customers in Infographic
De Priere TARGET CUSTOMER AND COMPANY MISSION STATEMENT:
Target audience : The target customer range is between the youngster and the eldery that favors in traditional clothing. These wide range of customer for the youngster in age of 20- 30 and for the elderly in the range of 50s. These is the customer range we find favors on buying traditional clothings.
Product: The product that we sell is the traditional clothing for the Malays in terms of Baju Kurta, Baju Batik and Baju Batik as well Telekung.
Distinction: The reason that makes this product unique is the pattern to not follow thoroughly with other designs that comes from other countries such as Indonesian style, Jawa style and much more. For De Priere, we want to make it is own identity with pattern with Malaysia style to make customers in Malaysia easily recognized our products is from Malaysia only.
Baju Kurta
Example of traditional clothing created by De Priere
Baju Batik
Baju Kurung
VISION, MISSION AND OBJECTIVES OF De Priere:
Vision Of De Priere
To gain success worldwide in Malaysia as the most famous brand of traditional clothing
To gain more ideas on expanding new styles of traditional clothing for the Malays
To ensure the brand is recognize and easily being seen by people in Malaysia
Mission Of De Priere
To ensure high satisfaction of customers from buying our products
To give the most highest quality of Malay traditional clothings to our beloved customer
To gain dedicated consumer rate that have interest on buying De Priere product
Objectives Of De Priere
To gain more profit to expand more on newer products
To see more success on traditional clothes branding worldwide in Malaysia
To ensure customers that De Priere is 100% original brand and much higher quality
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