UI Researcher: Microsoft Research
ROLE: UI design, mockups
CHALLENGE: maps require too much focused attention and hand-eye-coordination during compromised (mobile) situations.
SOLUTION: I invented a technique where a single tap zooms in but where a press-and-hold only temporarily zooms in. Visual cues give the user a preview of the resulting view transform.
TOOLS: Flash, Figma*
IMPACT: Patents (1, 2) spun out to Zumobi, sold to Apple, and became 3D touch/Force Touch which first shipped with the iPhone 6s
Hand-eye coordination and cognitive load are reduced because ZoneZoom only requires a single tape to zoom in or out
This interaction and visualization technique is even better suited to a smartwatch form-factor
Because the interactions (press-and-hold vs. tap) were novel I created a state diagram to explain the mechanisms to the developer and for subsequent IP disclosures
Typical animation sequence during a zoom in operation, in this case from Zone 1 to Zone 2-5 to Zone 3-5 to Zone 4-1