Introduction to Research Methods

John Oliver's segment on Scientific Studies is a humorous examination of very important concerns relating to the replication, reliability, and understanding of scientific research.

Peer-reviewed research articles can be challenging to read, particularly if you take the wrong approach to reviewing the article. This video describes how to review a journal article by focusing on the most relevant and important areas first, and then moving to more specific detail as needed.

Social Science Research Ethics

A series of high profile, unethical research studies led to the institution of Institutional Review Boards (IRB). The role of the IRB is to oversee all research that uses human subjects. The materials below include documentaries of the more infamous research studies as well as information and links to UT Tyler IRB materials.

The Stanford Prison Experiment is one of the classic examples of unethical social science research due to the psychological harm inflicted on its participants. You can read more about the experiment at the website: https://www.prisonexp.org/

The Milgram Experiment is one of the classic examples of unethical social science research due to the psychological harm inflicted on its participants. The Milgram experiment has been duplicated several times, but this video is the original study.

The video provided here is called Miss Evers Boys; Miss Evers Boys is a historical fiction movie about the Tuskegee Syphilis Study, told from the viewpoint of one of the nurses working in the study.

The Tuskeegee Syphilis study was a medical research study on the progression of syphilis in black males. This study was one of the unethical research studies that led to the creation of Institutional Review Boards to protect human subjects.

If you are interested in learning more about this study, there is a nonfiction book called Bad Blood: The Tuskeegee Syphillis Experiment that describes the experiment from beginning to end.

Beware! Predatory Research Articles & Journals

In class, you learn about the problem of predatory journals that use the model of Pay to Publish rather than publishing articles based on the quality of the research content itself. Several hoax papers have been submitted to predatory journals to see if they can be published. One example of this is provided below. The "journal article," written by Gerry Louis, was submitted and accepted to a predatory journal in 2018. The article has a scientific sounding title, but is actually a made up study that attempts to identify differences in bottom-wiping technique based on political orientation. Below is the published article itself as well as a newspaper article written by Louis describing his experience.

Predatory Journal Publishes Hoax Articles on Politician Wiping Patterns.pdf
Louis 2018 (Bum Wiping Article).pdf

How to Measure Concepts

One of the most challenges parts of research methods is the operationalization process. Defining concepts is a process that sounds deceivingly easy. The problems is that we often take for granted that other people understand what we mean when we talk about a concept, even though the concept itself is subjective and everyone may picture it a little differently. I have created two videos for you to help you with this process. The first video will help you turn a vague concept into a well-defined real-world measurement. The second video shows you how to determine the level of measurement of a question using a flow chart decision process.

Below are other YouTube videos that can help you with the operationalization process. The first two videos will help you identify and operationalize the independent and dependent variable (IV & DV) from a hypothesis. The second focus on levels of measurement. You can also find more information about IV & DVs on the Department of Health and Human Services website.

Experimental Designs & Threats to Validity

The videos below relate to the experimental design process. I have created a video that explains the design maps for experimental designs we discuss in class. I also cover the threats to validity and how those relate to the experimental designs. I have also provided you with additional videos on those concepts if you would like more information about experimental designs and/or internal validity.

Sampling Methods

The videos below discuss sampling methodologies and how to obtain participants for a research study.

An important component of sampling procedure are the unit of analyses. The videos below explain what a unit of analysis is and a common logical fallacy known as the ecological fallacy. The ecological fallacy occurs when our unit of analysis does not correspond with the conclusions we are generating from our study.

Creating Clear and Reliable Survey Questions

The videos below will help you design clear and reliable survey questions and questionnaires. The videos on the left provide examples of badly worded questions and describe how to create good survey questions.

The video below describes common reliability issues in survey research and explains how to check your surveys to ensure they are reliable.


Using Qualtrics for Survey Research

This set of videos describes how to use Qualtrics to create a survey and gather responses. QualtricsXM is an online survey distribution system. UT Tyler has a campus license so access is free for all students. Student users must have their access approved by the Office of Assessment and Institutional Effectiveness before they are allowed to distribute surveys.

Basic Quantitative Data Analysis

In Research Methods, you will learn to use basic univariate and bivariate statistical techniques to analyze data.

The Rennison & Hart textbook assigned for this course includes a short chapter on data analysis. If you have not completed a statistics course recently (or ever), it may be helpful for you to learn about data analysis in more depth. The button below links to you an open access e-textbook on statistics. The e-textbook includes written summaries as well as videos and practice exercises on a variety of statistic topics that we will discuss. Use of this text is not required for the course, but this is a good resource for additional help.

The textbook is available as an interactive website, an interactive e-book (IOS/OSX), and as a PDF/ePUB document. The textbook website also links you to a virtual statistics lab where you can completed practice problems on concepts such as probability, correlation, t-tests, and confidence intervals.

In this video, I show you how to calculate the mean, median, and mode of a ratio-level variable dataset.

In this video, I show you how to calculate the range, variance, and standard deviation of a ratio-level variable dataset.

Here are some other resources for understanding statistical calculations for this course.

Visualizing Quantitative Data

When constructing graphs and charts, it is important to consider the best method of construction to help communicate your findings easily and quickly to the reader. The University of Leicester's has a guide for the presentation of numerical data. Mentioned in that guide are supplemental guides that cover bar charts, histograms, and pie charts more specifically. All four of those guides are provided below. I have also provided you with YouTube videos that explain how to create charts and graphs in Microsoft Excel.

presenting numerical data updated LD-v.0.2.pdf
Supplemental Reading _ Pie Charts.pdf
Supplemental Reading _ Bar Charts.pdf
Supplemental Reading _ Histograms.pdf