A ROARING SUCCESS FOR PUMA'S CAR CLUB EVENT!
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Contributor: Kenny Phang
KUALA LUMPUR, August 25, 2023 – PUMA's debut Car Club event in Southeast Asia roared into action at Sentul Depot, Kuala Lumpur, blending Motorsport, style, entertainment, and gastronomy in a dazzling display of passion.
The event embodied PUMA's foray into the world of Motorsport, where speed meets style, aligning with their "Forever Faster" motto. PUMA's dedication to this fast-paced realm has placed them at the forefront of athletic fashion and lifestyle, surpassing other sports brands worldwide.
Right from the start, attendees were immersed in the world of racing and high-speed excitement. The event featured thrilling activities and electrifying performances that offered a taste of PUMA's Motorsport universe.
The standout moment was the energetic participation of Choo Sung-hoon, known as Sexyama, who serves as PUMA's SEA Motorsport Ambassador. His appointment thrilled fans and attendees, embodying the fusion of athleticism, entertainment, and "Forever Faster."
Choo shared, “When it comes to MMA and Motorsports, they both require a lot of focus to excel. I'm now getting older, but I will continue to work hard. Working with PUMA, I feel like I can inspire others to do the same and be an icon of hope for middle-aged men.”
This marked Choo's first visit to Malaysia, and he expressed his joy at meeting Malaysians and the warm reception, saying, “This is my first time here. I’ve always wanted to visit and meet Malaysians, and I’m happy to be able to be here today. I’m surprised that so many of you appeared tonight and I hope everyone continues to show love and support to PUMA.”
In addition to Choo, prominent influencers added to the event's vibrancy, highlighting PUMA's role in shaping Motorsport's fashion and lifestyle narrative.
The PUMA Car Club Community consists of industry leaders, handpicked by PUMA to represent the brand’s approach to passion and speed
The event also welcomed leaders from the PUMA Car Club community in Malaysia, Singapore, and Indonesia, showcasing the strong blend of community and commerce driven by their shared passion for Motorsport and the PUMA brand.
PUMA's inaugural Car Club event wasn't just about showcasing a new apparel collection; it underscored the brand's dedication to Motorsport. As the world speeds ahead, PUMA remains committed to being Forever Faster, setting the pace in style, performance, and passion.
Furthermore, PUMA's latest Autumn Winter 2023 Motorsport collection is now available for purchase at selected PUMA stores and PUMA.com, with prices ranging from RM159 to RM729.
Explore PUMA's Motorsport collection here: https://my.puma.com/my/en/motorsport-1.
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