Visualisations
Visualisations
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This shows the total number of rides for a year comprised into one week and filtered by members or casual riders.
Number of rides, further filtered based on types of bikes.
The image shows average ride duration for twelve months comprised into a week and filtered based on member or casual.
Average ride duration, further filtered based on different bike types.
An overall summary has been created based on these visualisations and insights gained from them. Feel free to go forward to the the summary page to explore insights gained from the analysis and some key recomendations from my side which could help the marketing team introduce strategic marketing methods to attract more casual riders into annual membership.
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