The Creative Leadership Acceleration Programme includes different elements to support professional development of Bezalel and COMAS students by equipping them with practical tools in developing more innovative, competitive and sustainable business models within creative industries. The programme is subject to change.
Inception day. Introduction to the Accelerator Programme.
Overview of e-Estonia - role of digital society in developing supportive business climate.
Welcome tour of Tallinn.
Tallinn as a Creative City.
On-site visits to local creative quarters, Telliskivi Creative City.
Introduction to Tallinn Creative Business Incubator and Tallinn Creative Hub.
Visit to Tartu, second largest Estonian town.
Creative business development workshop by Indrek Maripuu, Founder and Chief Crazy Brainstormer at Creative Thinking Studio (www.loovusait.ee).
Visit to Tartu Centre for Creative Industries. Tour of Tartu.
Day in Tallinn. Visits to design studios and pitching ideas to design professionals.
Storytelling workshop at "future of content" accelerator Storytek_ (www.storytek.eu).
Optional day-tour to Helsinki (Finland), World Design Capital 2012. (The boat-trip Tallinn-Helsinki lasts for 2h and will be covered by the participants.)
Optional weekend visit to St. Petersburg (Russia). (The bus-trip Tallinn-St. Petersburg lasts for around 7h and will be covered by the participants.)
Optional weekend visit to St. Petersburg (Russia). (The bus-trip Tallinn-St. Petersburg lasts for around 7h and will be covered by the participants.)
Intensive course Innovative Solutions in Creative Economy @Estonian Business School.
Introduction to creative economy and creative entrepreneurship. Key principles of managing creative teams and creative projects.
Introduction to basics of investor pitching skills.
Forming cross-disciplinary teams to develop design projects provided by Bezalel students.
Presentation of day 1 results.
Intensive course Innovative Solutions in Creative Economy @Estonian Business School.
Introduction to business models in creative economy, Business Model Canvas and value proposition, analysing markets and customers, protecting and commercialising intellectual property.
Class-room interview with manager of investment fund for start-ups.
Working in teams to prepare a elaborated business plan for a design project.
Presentation of day 2 results.
Intensive course Innovative Solutions in Creative Economy @Estonian Business School.
Sustainability and social entrepreneurship. Effective fundraising strategies for creative enterprises, introducing innovative funding tools, including investor's perspective and tips from equity crowdfunding platform.
Class-room interview with successful designer.
Working in teams to prepare a elaborated business plan for a design project.
Presentation of day 3 results.
Intensive course Innovative Solutions in Creative Economy @Estonian Business School.
Marketing strategies and communication plans for creative businesses. Internationalisation and export strategies, understanding global markets.
Class-room interview with successful designer.
Working in teams to prepare a elaborated business plan for a design project.
Presentation of day 4 results.
Intensive course Innovative Solutions in Creative Economy @Estonian Business School.
Finalising business models in teams. Preparing presentations for team assignments.
Pitching the business plans to final jury for feedback.
Optional weekend-tour to Riga (Latvia), introduction to creative industries in Latvia. (The bus-trip Tallinn-Riga lasts for 4,5h and will be covered by the participants.)
Optional weekend-tour to Riga (Latvia), introduction to creative industries in Latvia. (The bus-trip Tallinn-Riga lasts for 4,5h and will be covered by the participants.)