The Story


“The beautiful thing about learning is that no one can take it away from you.”

B.B. King


It all started when my son Mae turned 5. I felt the need to find activities to fulfill his interest in exploring and experimenting. His great interest in Lego and curiosity for everything around him made me look deeply into complementary educative methods and tools. That is how I found out about STEAM education, its importance in awakening the kids, and its ability to bridge the gap between traditional education and the tech world we are all living in today. I decided to dig more into this field and build an initiative around it. This is how Cranium was born.

I am a chemist and I work in the educational field. Building on my experience as a teacher and a scientist, I started developing the concept to pitch at a competition for Mount Lebanon Youth Entrepreneurs. In 2016, I won a grant from Berytech and UNDP. This was the first big push to start real work.

Today Cranium is an educational platform providing STEAM activities in a fun way by combining Science, Technology and Creativity for a unique learning experience. Our programs help kids to explore science and technology, have equitable access to it, and use technology to solve real world challenges. From learning to build a robot to coding new applications, our classes encourage kids to think critically, create solutions and innovate.

Today, 5 years later, I can proudly say that I’ve seen stars in hundreds of children’s eyes and I’m happy to pursue what I have started for my own son.


Joelle Bechara

Founder