The Craft Your CulturE+ project achieved additional visibility through social media dissemination carried out by participants and partner organisations.
Through a series of posts, reels, stories, and short videos, the project reached a wider audience, generating engagement and increasing awareness around cultural heritage, traditional crafts and intercultural exchange.
These efforts contributed to extending the project’s impact beyond direct participants and into the online environment, making the experience accessible to a broader community.
Key Indicators of Social Media Coverage
20+ posts and videos shared by participants across Instagram, Facebook, and TikTok
Multiple content formats, including reels, posts, stories and short-form videos
Thousands of views across video content showcasing workshops, cultural activities, and behind-the-scenes moments
Individual posts reaching up to 2,000–3,000+ views
300+ total interactions (likes, comments, shares) across participant content
Content reached both followers and non-followers audiences, expanding visibility beyond existing networks
Additional reach supported through partner organisation communication channels.
Content Highlights
The shared content reflected the diversity and richness of the project experience, including:
moments from traditional craft workshops (egg painting, embroidery, pyrography)
intercultural activities and cultural evenings
participant reflections and personal experiences
creative outputs developed during the mobility
informal behind-the-scenes moments capturing group dynamics and atmosphere
This variety of content helped communicate both the educational and human dimension of the project.
We can’t showcase all the posts here, but feel free to scroll below and explore some of them 👇
Impact in the Online Environment
The social media dissemination played an important role in increasing awareness of cultural heritage among young audiences, promoting traditional crafts in a contemporary and accessible way, encouraging interest in intercultural experiences and Erasmus+ opportunities and inspiring other young people to participate in similar projects.
By sharing authentic experiences and visual content, participants acted as digital ambassadors of the project, contributing to a wider and more meaningful impact.