Embedded Files
Books
Books
- Gloor, P. Sociometrics and Human Relationships: Analyzing Social Networks to Manage Brands, Predict Trends, and Improve Organizational Performance. Emerald Publishers, 2017
- Gloor, P. Swarm Leadership and the Collective Mind: Using Collaborative Innovation Networks to Build a Better Business. Emerald Publishers, 2017
- Gloor P. Swarm Creativity, Competitive Advantage Through Collaborative Innovation Networks. Oxford University Press, 2006
- Gloor, P. Coolfarming: Turn Your Great Idea into the Next Big Thing, AMACOM, NY 2010.
- Wassermann, S, Faust, K. Social Network Analysis: Methods and Applications, Cambridge University Press, 1994
Leseliste_SNA.xlsxLink to Google Doc for Sign-in
Brugg student handouts of paper presentations:
Course Participants should be familiar with the following list of Social Network Terms
(will be introduced in the course, although only summarily)
- node (actor)
- edge (relationship)
- dyad, triad
- clique
- social network
- directed vs. undirected network
- weighted vs. unweighted network
- complete vs. incomplete network
- connected vs. unconnected network
- degree
- density
- actor/group degree centrality
- actor/group betweenness centrality
- actor closeness centrality
- actor eigenvector centrality
- strong tie
- weak tie
- structural hole
- multiplexity
- egocentric network
- bridge
- gatekeeper
- social capital
- reciprocity
- transitivity
- homophily
- heterophily
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