Non-carbonated Soft Drinks Market Revenue was valued at USD 234.5 Billion in 2024 and is estimated to reach USD 320.7 Billion by 2033, growing at a CAGR of 4.2% from 2026 to 2033.
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The non-carbonated soft drinks market is experiencing significant transformations, driven by strategic acquisitions and a shift towards healthier beverage options. A pivotal development is PepsiCo's recent acquisition of Poppi, a leading prebiotic soda brand, for $1.95 billion. This move underscores PepsiCo's commitment to expanding its portfolio with health-oriented products to meet evolving consumer preferences.
PepsiCo's agreement to acquire Poppi includes $300 million in cash tax benefits, reducing the net purchase price to approximately $1.65 billion. Poppi, known for its gut health benefits, offers low-sugar drinks made with fruit juice, apple cider vinegar, and prebiotics. The brand gained popularity after appearing on "Shark Tank" in 2018 and has seen significant growth, with U.S. retail sales reaching around $817 million. This acquisition positions PepsiCo to tap into the growing functional beverage market, aligning with the industry's shift towards wellness-focused products. citeturn0news13
The global non-carbonated soft drinks market was valued at approximately $150 billion in 2023 and is projected to reach $230 billion by 2032, growing at a CAGR of 4.8%. Factors contributing to this growth include a variety of non-carbonated drink options, increasing per capita income, and a growing consumer base. citeturn0search2
In the United States, the non-carbonated soft drinks market is poised for sustainable growth, with projections indicating a compound annual growth rate (CAGR) of 6.9% from 2025 to 2032. citeturn0search4
Consumers' growing health and wellness awareness is significantly influencing the non-carbonated soft drinks market. There's a notable shift towards beverages that offer health benefits, such as prebiotic and probiotic drinks, low-sugar options, and functional beverages. This trend is prompting companies to innovate and diversify their product offerings to cater to health-conscious consumers. citeturn0search4
PepsiCo's acquisition of Poppi is part of a broader industry trend where major beverage companies are investing in healthier alternatives. Competitors like Coca-Cola are also entering the market with similar products, such as their Simply Pop prebiotic soda line. This intensifying competition is expected to drive further innovation and expansion in the functional beverage segment. citeturn0news16
The importance of Non-carbonated Soft Drinks Market research reports lies in their ability to aid strategic planning, helping businesses develop effective strategies by understanding market trends and dynamics. They play a crucial role in risk management by identifying potential risks and challenges, allowing businesses to mitigate them proactively. These reports offer a competitive advantage by providing insights into competitors' strategies and Non-carbonated Soft Drinks Market positioning. For investors, they provide critical data for making informed decisions by highlighting market forecasts and growth potential. Additionally, market research reports guide product development by understanding consumer needs and preferences, ensuring products meet market demands and drive business growth.
What are the Type driving the growth of the Non-carbonated Soft Drinks Market?
Growing demand for below Type around the world has had a direct impact on the growth of the Non-carbonated Soft Drinks Market:
Juices, RTD Tea and Coffee, Others
What are the Applications of Non-carbonated Soft Drinks Market available in the Market?
Based on Application the Market is categorized into Below types that held the largest Non-carbonated Soft Drinks Market share In 2024.
Online Sales, Offline Sales
Who is the largest Manufacturers of Non-carbonated Soft Drinks Market worldwide?
Nestle, Pepsico, Inc., The Coca-Cola Company, Keurig Dr Pepper Inc (KDP), Red Bull GmbH, Unilever PLC, Monster Energy Company, AriZona Beverages USA LLC, Hint Inc., Spindrift Beverage Co., Inc.
Short Description About Non-carbonated Soft Drinks Market:
The global Non-carbonated Soft Drinks Market is anticipated to rise at a considerable rate during the forecast period, between 2023 and 2031. In 2022, the market is growing steadily, and with the increasing adoption of strategies by key players, the market is expected to rise over the projected horizon.
North America, particularly the United States, will continue to play a pivotal role in the market's development. Any changes in the United States could significantly impact the Non-carbonated Soft Drinks Market growth trends. The market in North America is projected to grow considerably during the forecast period, driven by the high adoption of advanced technology and the presence of major industry players, creating ample growth opportunities.
Europe is also expected to experience significant growth in the global market, with a strong CAGR during the forecast period from 2024 to 2031.
Despite intense competition, the clear global recovery trend keeps investors optimistic about the Non-carbonated Soft Drinks Market, with more new investments expected to enter the field in the future.
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Which regions are leading the Non-carbonated Soft Drinks Market?
North America (United States, Canada and Mexico)
Europe (Germany, UK, France, Italy, Russia and Turkey etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
What are the global trends in the Non-carbonated Soft Drinks Market? Would the market witness an increase or decline in the demand in the coming years?
What is the estimated demand for different types of products in Non-carbonated Soft Drinks Market? What are the upcoming industry applications and trends for the Non-carbonated Soft Drinks Market?
What Are Projections of Global Non-carbonated Soft Drinks Market Industry Considering Capacity, Production and Production Value? What Will Be the Estimation of Cost and Profit? What Will Be Market Share, Supply and Consumption? What about imports and Export?
Where will the strategic developments take the industry in the mid to long-term?
What are the factors contributing to the final price of Non-carbonated Soft Drinks Market? What are the raw materials used for Non-carbonated Soft Drinks Market manufacturing?
How big is the opportunity for the Non-carbonated Soft Drinks Market? How will the increasing adoption of Non-carbonated Soft Drinks Market for mining impact the growth rate of the overall market?
How much is the global Non-carbonated Soft Drinks Market worth? What was the value of the market In 2020?
Who are the major players operating in the Non-carbonated Soft Drinks Market? Which companies are the front runners?
Which are the recent industry trends that can be implemented to generate additional revenue streams?
What Should Be Entry Strategies, Countermeasures to Economic Impact, and Marketing Channels for Non-carbonated Soft Drinks Market Industry?
1. Introduction of the Non-carbonated Soft Drinks Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Non-carbonated Soft Drinks Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Non-carbonated Soft Drinks Market, By Product
6. Non-carbonated Soft Drinks Market, By Application
7. Non-carbonated Soft Drinks Market, By Geography
North America
Europe
Asia Pacific
Rest of the World
8. Non-carbonated Soft Drinks Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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