This guide is for artists and companies planning to tour across the UK and Ireland. It focuses on small-scale touring spaces such as Fringe Festivals, London Fringe venues, and Rural Touring. It includes suggested touring routes, festival groupings by month, and practical tips for building an efficient, affordable tour.

Timing: Start applying in autumn or winter. Many festivals close entries by March.

Budgeting: Share travel and accommodation where possible. Look for venue deals and artist passes.

Marketing: Prepare press photos, a trailer, and clear social handles. Use hashtags and venue promo tools.

Tech: Keep your tech simple and adaptable. Bring your own operator if needed.

Networking: Use each festival to connect with other artists and programmers.