DBP Drive

The primary goal was to research, redesign, and develop a new mobile application for both Android and iOS.

This initiative aimed to replace an outdated, unsupported, Android-only app. The new version maintains all previous core functionality while also incorporating new features based on a backlog of user requests and a thorough competitor analysis. The entire project was completed while adhering to strict time and budget constraints.

Timeline

Q1 2025

Role

UX Manager

Company

Delivery Biz Pro

Delivered

Mobile app for iOS
and Android and app store images

My Role

As the UX Manager, I was responsible for the final outcome of the project. My role was a mix of hands-on work and leadership. I conducted the initial research and discovery phase, as well as problem definitions. I managed the design and development teams, contributing directly through sketches, wireframes, and prototype flows, and by providing feedback and guidance throughout the design process. Finally, I managed the performance evaluation, delivering data-driven reports to stakeholders to track the app's success and adoption since launch.

My Process

Research & Discovery: This initial phase involved a deep dive into user experience research, analyzing existing user feedback and competitor apps to inform design decisions and identify key areas for improvement.

Problem Specification: Based on the research findings, a clear problem statement was defined to outline the specific needs and pain points the new app needed to address, ensuring a focused design strategy.

Design & Development: This phase focused on the creative work, beginning with ideation through early-stage sketches and progressing to detailed wireframes and prototypes that mapped out the user flow through each part of the app.

Performance Evaluation: The final phase involved assessing the app's success. This was accomplished by tracking adoption numbers from the Minimum Viable Product (MVP) launch through final major updates, with data-driven reports delivered to stakeholders.

The Legacy App

My initial approach began with a comprehensive study of the existing legacy app to map its current functionality. This was followed by a deep dive into user feedback and interviews to identify pain points, which established the groundwork for a truly user-centered design. Users repeatedly mentioned the need for an iOS version and proof of delivery images.

Customers Screen - Legacy

Deliveries Screen - Legacy

Driver Login - Legacy

Minimum Viable Product (MVP)

Taking our research as a starting point, we rapidly iterated on wireframes and functional prototypes for beta testers to gather early feedback. We settled on Flutter for the framework, allowing us to address the pressing need for a dual solution for iOS and Android users, and reach the market as quickly as possible.

Customers Screen - MVP

Deliveries Screen - MVP

Proof of Delivery - MVP

Post Go-Live Revisions

Starting two weeks after the MVP went live, we conducted a second round of revisions informed by collected System Usability Scale surveys, and moderated usability tests focused on Time on Task and Drop-Off Rates. The data led to improved UX through surfacing key actions from dropdown menus and instead adding them as prominent action icons on the main screens. We moved the Complete action to the bottom of the screen, to serve as the primary CTA on screens.

Updated User Flow - Low-Fidelity Wireframe & Prototype (Chris Harman)

Customers Screen - v2

Deliveries Screen - v2

DBP Drive stop complete confirmation screen

Delivery Complete - v2

Surfacing Actions

Post-production revisions focused on surfacing key actions previously buried in menus. Improvements included a dedicated Actions section with icons, a prominent CTA button at the bottom of the interface, a Driver Notes banner on the Deliveries screen, and optimized layouts for tablets. These changes directly addressed quantified user pain points by centralizing the delivery workflow and notes onto a single screen.

Action Menu (MVP)

Updated Deliveries Screen - Digital Illustrations (Chris Harman)

Action Icons (v2)

Image 1: Prod Tablet Screenshot v2 | Image 2: Paper Wireframe Tabs (Chris Harman) | Image 3: Tablet Hi-Fi Prototype v3

What's next for DBP Drive?

The next update focused on providing users with a Dark Theme to reduce eye strain in low-light conditions. In subsequent updates we, added an order summary on the Delivery Confirmation screen, an Offline Mode to store undelivered APIs should users lose signal, and an improved landscape layout for tablets and oversized phones.

The Outcome

The project's outcome was a resounding success. The new app has been released, and we have received positive feedback from both clients and stakeholders.

Apple Store

Google Play

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