Unit 6 Agenda

Lesson: The "Pitch"

• Create a infographic highlighting the top 10 things that should be in a "pitch" and how these can be done/shown (using Canva or a similar program)
  • Be ready to share your information, informally, with the class
    • Find an example infographic here

Activity: Practice Pitch

• Each group will be given an existing brand. Using innovation you will re-brand this item and come up with the 4 P's (product, price, place, promotion), and a new marketing plan.

Finally, you will present your new product or service to the class as practice for the pitch of your made-up companies!

** Consider breaking up your team into four categories: Marketing, Operations, Finance, and Product Design. **

*You can then focus your portion of the presentation on that segment of your product or service

Extension: Pitch Case Studies

• If you have completed your work early, have Ms. Chow show on the projector, a Dragon's Den episode
  • Afterwards, reflect using this worksheet