Food and Beverage Business Food & Beverage Business
Florian Steinmaier, a Les Roches alumnus, graduated in 2009. He has achieved rapid success over the past seven years, becoming manager of the burgeoning German hotel company Roomers Design Hotels. He manages the upcoming hotel in Munich. During the fall of this year He has experience working in F&B (Food and Beverage) at well-known hotels such as Kempinski and Mandarin Oriental. on food and beverage business or restaurant management in hotels as follows:
1. Pay attention to the food and beverage department
in the hotel business Most of them are measured by the number of rooms. Revenue management is therefore often focused on the Rooms Division. Food and beverage departments are actually another part of the hotel's revenue generation. Therefore, the same importance should be given to Do not stereotype that if the customer is at this level should collect this amount but should study and understand customers well in order to set the price appropriately
2. Calculate and predict customer needs based on past statistics.
will manage to manage the income in the business to be successful What matters is the ability to accurately predict customer needs. based on past statistical data not just a hotel But restaurant businesses can apply this principle to their business as well. Many restaurants choose to use discount methods to attract customers and make money, such as cheap 2-for-1 hour or set lunches. Steinmaier, however, sees these methods as merely emotional-based methods. More than a real strategy If we study statistical data can be analyzed Find a strategy to win hearts and customers and generate income for the business and make effective decisions
3. Learn how much customers are willing to pay for our services.
Of course, the heart of business is to make customers satisfied. But more importantly is to earn money and make a profit. When considering the demand (customer's demand) and the supply (supply what we can provide the customer), the top prerequisite is They have to find ways to increase their customers during the off-peak period, and to find ways to increase their income during peak periods. Steinmaier takes Valentine's Day, for example, which is a very good day for business owners and food and appliance managers. drink to increase income by having to understand what customers want and willing to pay for anything The most common mistake managers make is to jump to the conclusion that the customer cares about the price and won't pay the price. Which is actually the opposite. Because what customers focus on is service, not price. Business owners also need to focus on training employees to meet the standards and in accordance with the expectations of customers that if they pay this amount. What kind of service should he receive?