Privacy Policy
Last updated January 23, 2024
This privacy notice for Casafun ("we," "us," or "our"), describes how and why we might collect, store, use, and/or share ("process") your information when you use our services ("Services"), such as when you:
Download and use our mobile application by Casafun, or any other application of ours that links to this privacy notice
Engage with us in other related ways, including any sales, marketing, or events.
Questions or concerns? Reading this privacy notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us here.
Table Of Contents
1. The types of information we collect and how we collect it
2. GDPR
3. Analytics, Cookies, and Other Tracking Technologies
4. Data Retention
5. COPPA Compliance
6. Third-party Operators
7. Do We Make Updates To This Notice?
8. Privacy Policy Contact Information
1. The types of information we collect and how we collect it
Personal Information
Casafun integrates many third-party SDKs into our mobile apps. These SDKs are used for advertising to our users, analyzing service usage, enabling in-app purchases, or providing game services like achievements and leaderboards. We allow third-party operators this collected solely for internal operations of the service as permitted by applicable rules and laws. This could include but is not limited to, advertising identifier (Apple’s IDFA and Google’s advertiser ID), geo information, and IP address. We encourage you to review the policies of the third-party operators listed below.
Personally identifiable data collected is either voluntarily provided by you or collected automatically by us or from our partners, depending on the type of data.
Depending on the Services you use and the relevant laws, we may collect different types of data:
Data given by you:
Information you choose to share (e.g., data to identify your lost account)
Data collected automatically:
Your game progress and account information
Your IP address and mobile device identifiers
Your device information, such as the model name, operating system, and language, that we gather through the use of cookies and other similar technologies (see more below)
Information on debugging and application performance
Data collected from our partners:
We also use third-party partners, such as advertising networks, and data analytics providers.
Data made available by you via your privacy settings in third-party services like Facebook, Google, Apple
Demographic data (such as to determine the course location of your IP address)
Data to fight fraud related to refund or advertising
Data from platforms that the games run on (such as purchase data to verify payments)
Additional information (such as data for advertising and analytics purposes) to help display more relevant ads for you and improve the services we provide
Non-personal Information
We allow third parties to collect some anonymous information by which users cannot be identified. Non-personal information may include technical information about your device, such as your browser type, screen resolution, device type, language, type of operating system, and geo location (only general location). Non-personal information is gathered by third-party services while you are accessing the service. They are allowed to use this information to conduct research and analysis, but only for strictly limited purposes. We encourage you to review the policies of the third-party operators listed below.
What we do with the personal information we collect
Advertisers collect data regarding advertisement performance, user's interaction with ads, our apps, and users' interests. Collected data may include user's personal information, to serve users' ads and for the third parties’ legitimate business interests.
Your rights related to personally identifiable data
The applicable data protection laws give you certain specific rights about the processing of personal data that concerns you. Please note that not all these apply in all circumstances. However, you are always welcome to contact us with any request relating to the processing of your data. Even if we are not obliged by law to comply with your request, we will try to accommodate your wishes.
Access – you have the right to access personal data concerning you and certain information about how and why we are processing it;
Rectification – you have the right to have any inaccurate or incomplete personal data rectified without undue delay;
Erasure – Sometimes called the ‘right to be forgotten’, in certain circumstances, you have the right to have personal data that concerns you erased without undue delay;
Restriction – in certain circumstances, you have the right to have our processing of personal data concerning you restricted;
Data portability – in certain limited circumstances, you have the right to receive any personal data concerning you that you have provided to us, in a structured, commonly used, and machine-readable format, and the right to transmit those data to another controller without hindrance; and
Objection – in certain circumstances, you have the right to object to the processing of personal data carried out by us or on our behalf where it concerns you.
For all questions or concerns you have about your data, or if you think you would like to exercise any of your rights as a data subject, Please contact us via email here.
What do we do with the non-personal information we collect
Third-party operators are allowed to collect and use non-personal information to conduct research and analysis, target advertisements, or other limited purposes. This information cannot be used to individually identify any user. We encourage you to review the policies of the third-party operators listed below.
2. GDPR
Casafun provides gaming applications to users in multiple countries. In some cases, personal data is processed concerning the use of a gaming application. When data is processed to provide a game, product, or service in the EU personal data is subject to the General Data Protection Regulation (GDPR).
We will only collect and process your data when we have a lawful basis for doing so.
The legal basis that we rely on for processing your data will depend upon the circumstances in which it is being collected and used, but will in most cases fall into one of the following categories:
Where you have provided your consent to allow us to use your data in a certain way
Where we need to perform the contract we are about to enter into or have entered into with you
Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests; or
Where we need to comply with a legal or regulatory obligation
You have the right to see and access information contained in the personal data we hold about you. If you would like to receive or transfer some or all of your personal information (called a Subject Access Request), please contact the Data Protection Team via email here.
We want to make sure that your personal information is accurate and up to date. You may ask us to correct or remove any information you think is inaccurate by contacting the Data Protection Team at the address provided above.
Further, you have a right to request the deletion of personal data, and to restrict or object to our processing of your data according to this Privacy Policy or other service-specific terms. However, this is not an absolute right. We can refuse to erase personal data which we need to keep (i) to comply with a legal obligation, and (ii) about the exercise or defense of any legal claims. Please note, upon an erasure request, we may also keep a minimal amount of personal data on an in-house marketing suppression file to comply with a request not to receive marketing.
You also have a right to file a complaint with the data protection authorities about our processing of your data.
3. Analytics, Cookies, and Other Tracking Technologies
We and service providers acting on our behalf, like Google Analytics, store log files and use tracking technologies such as:
Cookies, which are small pieces of data transferred to your mobile device or computer for record-keeping purposes;
Tracking pixels, which allow us or our advertising partners to advertise more efficiently and effectively; and
We and our service providers use these log files, tags, and tracking technologies to collect and analyze certain kinds of technical information, including:
IP addresses;
The type of computer or mobile device you are using;
Your operating system version;
Your mobile device’s identifiers, like your MAC Address, Identifier For Advertising (IDFA), and/or International Mobile Equipment Identity (IMEI);
Your browser types;
Your browser language;
Platform type;
Domain names;
Game state and the date and time of activity on our websites or games.
In some cases, we will connect this information with your social network ID.
Please note that companies delivering advertisements on our Services may also use cookies or other technologies as described below, and those practices are subject to those companies’ policies.
4. Data Retention
Your data will be stored by us mostly as long as you have an active account. Casafun may re-assess unused accounts and de-identify unnecessary data. Data that is stored for longer as you have an account or that is not related to your account is stored for as long as the purpose for processing it is still given. We won't be able to keep your personal information for longer than is necessary for our business purposes or legal requirements. For instance, we may retain some information for a few years after you have closed your account with us if this is necessary to meet our legal obligations or to exercise, defend, or establish legal rights.
5. COPPA Compliance
We are committed to ensuring compliance with COPPA. Our Website, Apps, and Platform are not meant for use by children under the age of 13 and do not knowingly collect any Personal Information as the term is defined under the Children’s Online Privacy Protection Act (“COPPA”). If we learn that we have inadvertently gathered personal information from a child under 13, we will take reasonable measures to promptly remove that information from our records. If you would like to know more about our practices, and specifically our practices about COPPA compliance, please email us here.
6. Third-party Operators
Advertising Networks: Casafun allows advertisements from Third-Party ad networks to be displayed in our services. Casafun makes commercially reasonable efforts to ensure that the third-party ad networks are configured to comply with applicable privacy laws, and we reasonably believe this to be the case for each of them. If we determine a service to be directed at children under the age of 13, we configure each of these ad networks to be compliant with the Children’s Online Privacy Protection Act of 1998 (COPPA). For persons in European Union countries, we also configure networks to respect users' choice to opt out of behavioral advertising to be compliant with the General Data Protection Regulation of 2016 (GDPR).
In-App Purchases: to make in-app purchases, a user must use third-party checkout options that we have integrated with our services to finalize and pay for their order. The third-party operator’s privacy policy and security practices will apply to this process a user’s information. We encourage you to read that privacy statement before providing your information.
Social Networks: Some of our services integrate a third-party social network such as Facebook to allow sharing progress with friends, or allowing them to be invited to use our service. The privacy policy of each social network will indicate what data is available to us and how we use it.
Game Services: Many services integrate Apple Game Center or Google Play Game Services. Each of these third-party operators offers their privacy policy (listed below), and we encourage you to review them.
The following is a list of the third-party operators we currently use in our services, their contact information, and links to their privacy policies:
Google Play, Google AdMob, Google Play Game Services, Google Firebase
https://support.google.com/policies/troubleshooter/2990837?hl=en
https://play.google.com/about/play-terms.html
https://www.google.com/intl/en/policies/privacy/
https://firebase.google.com/support/privacy/
Apple, Game Center
http://www.apple.com/legal/privacy/en-ww/contact/
http://www.apple.com/privacy/privacy-policy/
AppLovin Corporation
849 High St.
Palo Alto, CA 94301
care@applovin.com
https://www.applovin.com/privacy
Unity 3D
Unity Technologies
795 Folsom Street
San Francisco, California 94107
privacy@unity3d.com
https://unity3d.com/legal/privacy-policy
Meta Platforms, Inc
1601 Willow Road
Menlo Park, CA 94025
https://www.facebook.com/privacy/policy/
InMobi
1825 S Grant St. Suite 635
San Mateo CA 94402
https://www.inmobi.com/privacy-policy
Digital Turbine
110 San Antonio St. Ste. 160 Austin
TX 78701
https://www.digitalturbine.com/privacy-policy/
IronSource
17 Bluxome Street
San Francisco, California
https://www.ironsrc.com/wp-content/uploads/2019/03/ironSource-Privacy-Policy.pdf
7. Do We Make Updates To This Notice?
We may update this privacy notice from time to time. The updated version will be indicated by an updated "Revised" date and the updated version will be effective as soon as it is accessible. If we make material changes to this privacy notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification. We encourage you to review this privacy notice frequently to be informed of how we are protecting your information.
8. Privacy Policy Contact Information
If you have any questions about our privacy policy, please contact us via email here.
Casafun