Portfolio Exhibit 4

For this design I wanted to capture the theme of my brand but also utilize the skills I have learned in this class. The main one I had to focus on was definitely alignment. For the front I decided on a somewhat center alignment but also had to play around with it. It naturally looks centered but the "Fill every moment with" part had to be slightly off center so that the stem of the h didn't cover up any wording. The happiness is much larger and had to stay center to give it the look I wanted. On the back I decided to group the logo and my name together with the website so that at the very least when I do start handing these out peoples' eyes are drawn to the logo first and see the website. the two bottom information I decided could be aligned toward the bottom and far apart to give the information to the person but not make it appear as important. I really wanted to keep it simple, modern and give it a clean look. This was made easy with really taking advantage of the white space.