Amazon automation and AI-driven e-commerce training have exploded in popularity. One of the biggest names in this space is the OSA Gold Program by William Rivera, hosted on Whop. Priced at $5,800 one-time, it promises to help you build a profitable Amazon business with AI in just 5 days. But does it actually live up to the hype?

🔹 What Is the OSA Gold Program?

The OSA Gold Program is part of Ecom Degree University (EDU), a full ecosystem of e-commerce and Amazon FBA training products. The Gold tier is positioned as the flagship, hands-on training program, with AI integration as the standout feature.

Program highlights include:

• A structured 5-day intensive training on launching a profitable Amazon business

• Use of AI tools to speed up product research, listings, and scaling

• Lifetime access to EDU’s resources and updates

• Coaching from William Rivera and his team

• Access to a large community of Amazon sellers
  
  

💰 Pricing

• OSA Gold Program – $5,800 (one-time)
  
  

• EDU 2.0 – $1,200
  
  

• EDU Elite 3.0 Platinum – $4,300
  
  

• Alumni Program – $197/month
  
  

With over 826 active members, this is one of the largest Whop-hosted programs in the Amazon FBA space.

⭐ Community Feedback

The program has an impressive 5.0 rating from 22 reviews, with members consistently praising the clarity, mentorship, and fast results.

General sentiment from students:

• Many highlight that Will’s teaching is clear and beginner-friendly, making Amazon FBA accessible.

• Students say the AI focus gives them an edge in product research and scaling.

• The community is described as supportive, motivating, and full of success stories.
  
  

Examples from reviews:

• One student said it was “worth the price times 10.”

• Another shared they were already posting their first product on Amazon within weeks of joining.

👤 About the Creator

The program is led by William Rivera (@willchangelives), the founder of Ecom Degree University. Rivera has built a large following teaching e-commerce, with a strong emphasis on Amazon FBA and digital entrepreneurship. His teaching style is often praised for being direct, motivating, and practical.

📊 Who Is It Best For?

• Aspiring Amazon sellers who want a structured start

• Beginners who need step-by-step guidance with AI integration

• Entrepreneurs looking for a one-time program instead of ongoing monthly fees

• Those who prefer hands-on coaching and community support
  
  

Not ideal for:

• Anyone unwilling to invest heavily upfront

• Entrepreneurs looking for broader business strategies (this is very Amazon-focused)

• People expecting guaranteed passive income without effort
  
  

✅ Final Verdict – Is It Worth It?

The OSA Gold Program is a serious investment at $5,800, but the high reviews, strong student outcomes, and large active community suggest it delivers real value for those committed to building an Amazon business.

If you’re motivated to launch on Amazon and want a guided, AI-driven process with proven mentorship, OSA Gold can be worth the investment. However, if you’re just curious about e-commerce or testing the waters, one of EDU’s lower-cost programs may be a safer entry point.

👉 Verdict: Worth it for serious Amazon FBA beginners who want speed, structure, and AI-powered guidance.