Self awareness is a term that is thrown around a lot these days. Gary Vaynerchuck points to it often as one of the most important attributes an ambitious person can possess. What does that actually mean — to possess self awareness? Why will that help me in solving my problems? This video will show you a great way to think about it.

Will’s talk, “The Power of Self-Awareness,” illustrates the transformative potential of giving and receiving feedback. In his talk, he recounts his first class during his doctoral program at George Washington University when his professor gave him an “A” on his final paper, but an “F” in life.