Content Marketing Played Your Way
Content Marketing Played Your Way
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Peanuts character Schroeder loved classical music, and he had a particular fondness for playing Beethoven.
But let's face it: not everyone wants to hear Beethoven all the time. Some circumstances require dance music or jazz. Schroeder was happy to adapt his style and play to the room.
I approach optimized content similarly.
Whether writing landing pages for industrial goods, wellness blogs for consumer magazines, or profiles for research institutions, I play as the audience requests. Consistent throughout is a dedication to curiosity, careful inquiry, brand development, readability, and - where appropriate - warmth.
Yet, one cannot motivate an audience without first reaching them. As a content manager, I see firsthand the power of SEO and GEO strategies. Not algorithm chasing or keyword stuffing. Instead, I offer a clear, consistent, evergreen approach that creates authority and moves your site up the ranks.
Please see my portfolio for snapshots of the diverse work accomplished over the past 10 years. I hope you find that, together, we can create beautiful music.
Resume: Bryan Lindenberger
Resume: Bryan Lindenberger
Skills
Skills
SEO / GEO / AEO Content Writing: Boost search rankings with optimized, engaging content; translate technical concepts into high-impact narratives.
Content Management: Manage end-to-end content deployment on WordPress and Drupal; ensure ADA compliance and SEO / AEO optimization.
Generative AI Model Annotation and Editing: Design prompts to test and improve large language model performance while improving responses for accuracy, trust, and safety.
Technical Proficiency: CMS platforms (WordPress, Drupal), SEO tools, social media management, digital analytics.
Career Timeline
Career Timeline
Artificial Intelligence Large Language Model Senior Reviewer
GlobalLogic (Hitachi) Remote
April 2024 – April 2025
Support a leading global technology firm in AI research, machine learning, and natural language processing on behalf of GlobalLogic, a Hitachi company
Enhance AI Large Language Model (LLM) output by serving as senior editor and reviewer
Design LLM prompts to analyze performance and identify edge cases
Refine generative AI output as a fact-checker for safety and accuracy
Adapt to evolving AI projects with precision and attention to detail
SEO Content Writer and Digital Manager, Multiple Contracts
Success Enterprises, Integrity Auto LC, National Organization for Retired Americans, Arcadia University
April 2020 – April 2024
Write engaging SEO content for businesses, institutions, and popular publications
Manage website content, including migration and social media management
Follow strict technical, on-page SEO, AEO, and ADA compliant guidelines
Generate 800% traffic gains, from top 20 search ranking to top two in Google
Content Manager, Communications Specialist
University of West Georgia
September 2017 – February 2020
Enhance public perception of the university by interviewing and engaging with subject matter experts and community leaders for feature stories and press releases
Expand community and alumni donor reach by editing, building, and contributing to publications, including an automated digital newsletter with a 30% gain in engagement
Train other writers in best standards and practices for SEO and ADA compliance
Digital Communications Marketing Coordinator
E-ONE Fire Apparatus
May 2016 – May 2017
Expand brand awareness of international and domestic dealerships through organic content development, press releases, and website management
Increase social media exposure 800% within three months with a 23-25% gain in web sessions through expansion of content marketing
Manage corporate store and e-store including ordering, inventory, and sales
Digital Communications Manager
Western Nebraska Community College
March 2014 – January 2016
Produce gains in digital exposure through an engaging communications approach while reducing associated advertising costs by approximately 90%
Grow enrollment and retention by 50% in key programs
Project Director and Digital Development
New Mexico State University
August 2008 – December 2013
Expand a National Science Foundation program for underrepresented populations from one campus to multiple, cross-state campuses through digital communications management, including web, social media, and press releases
Plan with industry leaders such as Sir Richard Branson (Virgin Galactic) and Peyton Yates (Yates Petroleum Corporation) for community outreach and economic impact assessment
Education
Education
B.A.S. English and Psychology
University of New Mexico | Albuquerque, New Mexico
M.A. Professional Communications
New Mexico State University | Las Cruces, New Mexico
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