Links: google scholar, linkedin
Research Interests:
- Digital Entrepreneurship
- Information Privacy
- Crowdfunding Behavior and Analytics
- Information Security Compliance
Akwaaba!
Hello! I am Bright Frimpong, an Assistant Professor of Business Administration (Data Science) at the Williams School of Commerce, Washington and Lee University. My research interests lie in digital entrepreneurship, privacy empowerment, and information security.
In a world where personal data is as valuable as currency, I advocate for the empowerment of individuals to control and monetize their information, exploring how blockchain and cryptocurrencies can play a role in this new era of privacy. My research doesn't stop at privacy; I'm also interested in platform behavior including crowdfunding. Employing text analytics and machine learning, I aim to uncover what drives people to invest in projects and how different contexts (platform and cultural) influence such investment behavior.
Beyond academia, I am a sports enthusiast, with a particular love for soccer and basketball.