Brian Kashman
Brian Kashman
Brian Kashman is a seasoned entrepreneur in Arizona’s commercial hydration space, known for delivering sustainable water and ice solutions through BestFit Water. With over two decades of business experience, he has developed a model that seamlessly integrates environmental responsibility with reliable service, earning a solid reputation in the equipment rental and water service sectors.
He founded BestFit Water in 2009, building on his previous success operating a vending and coffee service business. That experience provided him with firsthand knowledge of customer service, product delivery, and day-to-day logistics, all of which contributed to his successful transition into a new industry.
By entering the hydration market, he applied those skills to a rental-focused business model designed specifically for commercial clients. The goal was to provide high-quality hydration systems that eliminated the need for plastic bottle delivery, thereby reducing waste while increasing access to clean water.
The company provides end-to-end services, including installation, regular maintenance, and flexible rental options. This structure created a reliable source of recurring revenue while offering long-term value to customers of all sizes.
BestFit Water has grown steadily and now serves more than 500 active commercial locations across Arizona, including offices, educational facilities, healthcare institutions, and other business environments.
With a consistent service uptime of over 99% and a 5-star Google customer rating, the company has established itself as a leader in responsiveness and reliability. Under Brian Kashman's leadership, the business experienced five consecutive years of 65% year-over-year revenue growth, establishing itself as a trusted regional provider.
Sustainability has always been a driving force in his business. As demand grew for alternatives to single-use plastic, he recognized an opportunity to provide commercial clients with greener options.
The company offers a range of products, including reverse osmosis dispensers, alkaline water systems, ice machines, and sparkling water units. Each product is carefully selected to minimize plastic waste and promote eco-conscious practices.
By replacing bottled water with direct-dispenser solutions, the company helped clients lower their carbon footprint by reducing plastic usage and delivery emissions. This environmentally friendly focus positioned BestFit Water at the intersection of convenience, health, and sustainability.
Brian's work was recognized through awards, including the Wellsys Water Chairman’s Club Award in 2022 and the President’s Club Award in 2023. These honors reflect the company’s strong performance and leadership in promoting sustainable hydration technologies.
Brian built the business around a commitment to personalized service. While larger companies often compete through brand exposure or pricing models, his focus remained on building customized hydration plans that meet the specific needs of each client.
From initial setup to long-term maintenance, every service plan is tailored to match the client's specific capacity, space, and usage requirements. This personalized approach enabled the company to retain customers and differentiate itself in a competitive industry.
To support efficiency, he led the adoption of tools such as Salesforce to track service requests, manage performance metrics, and enhance billing accuracy. These internal improvements helped the company grow while maintaining a consistent level of care.
A local team handles routine service and urgent repairs, enabling faster response times and minimizing system downtime, both key benefits that contribute to long-term client satisfaction.
The business reflects not just his entrepreneurial skills but also his values. Living in Scottsdale, Arizona, he balances his professional responsibilities with family life. Brian lives with his wife, their two children, and a family dog. In his free time, he enjoys hiking, skiing, and coaching his daughter in tennis.
His approach to leadership is shaped by the same values he holds at home—communication, reliability, and mutual respect. These principles have helped shape a company culture that supports employee growth and values long-term client relationships.
Outside the business, he supports causes that matter to him. He has contributed to the Autism Society and St. Jude's Children's Hospital, supporting organizations that promote wellness and provide care to those in need. These efforts reflect a broader purpose that guides both his personal and professional life.
Brian Kashman continues to lead BestFit Water, focusing on long-term growth, operational strength, and sustainable solutions. His early shift from vending to hydration was driven by a clear understanding of shifting customer values around health and environmental responsibility.
He remains committed to adapting the company’s offerings to meet evolving needs—whether through new technologies, expanded service areas, or deeper customer engagement. His mission remains steady: to provide dependable, eco-conscious hydration solutions that benefit both people and the planet.