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Project 1: Social Media Campaign for Glen Burnie, MD.
Project 1: Social Media Campaign for Glen Burnie, MD.
The purpose of this social media campaign was to attract homeowners and tourists to generate revenue for new business and developing communities in Glen Burnie, MD. Living in Glen Burnie offers residents a suburban rural mix feel and access to several parks and waterbodies. It's common to see residents engaging in outdoor activities such as biking, boating and fishing. Recently, there have been an abundance of commercial and residential real estate developments, bringing in a new generation of homeowners.
Project 2: Digital App Development
Project 2: Digital App Development
Books OffCampus Module 7 Presentation.pptxAbout Books off Campus
About Books off Campus
This app allows users to sell, swap or rent out their textbooks. Features of this app include the educational institution the book was used for, location, year, class/study book was used for, review of engagement with book during study, and condition of item (if not an online resource). Users will be able to communicate via chat window for any questions, as well as transaction options. If the user(s) are current students, they can send the books via mail or meet up on campus; the transactions are up to them. All users will be required to provide credit card information for purchasing/security transactions. This app will function to (a) save students money on books needed for school or studies, (b) make money students money off used and unneeded texts, and (c) gain feedback of book usefulness. There is a need for this app as after books are purchased for a class, many of them are no longer used. Books can be expensive, so this helps students with financial constraints.
Project 3: Podcast Development
Project 3: Podcast Development
About the Podcast Publication
About the Podcast Publication
My podcast Wine Styles Around the World focuses on the production of wine and the many styles of winemaking. It starts by introducing the main topic and details what the viewer can expect by addressing the "5 W's" of writing (who, what, when, where, and why). Background audio music is played in the beginning and end of the podcast for added entertainment. The audio can be accessed via SoundCloud.
Project 4: Skims Social Media Audit
Project 4: Skims Social Media Audit
For this project, students were to choose a campaign/company and write a “Case Story," documenting how the organization utilizes social media and other emerging media tools to communicate with their audience. This story revealed that online channels are integrated with traditional communication tactics such as events, Television advertising, public relations and news coverage, as relevant. The goal was to document the ways my selected organization used a two-way flow of communication offered by social media to achieve specific goals determined from my conclusions.
Skims Social Media Audit Presentation Final submission.pdfPage updated
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