Welcome to my review of Mangools SEO.
You'll learn what Mangools is and how it can help you expand your internet business in this review.
We'll go over the benefits and drawbacks. I address the positive aspects while also revealing the negative aspects.
You'll also learn about one Mangools tool that I believe is a waste of time to use. And there are four more tools that can help you achieve outstanding outcomes.
Does that make sense? Let's get this party started:
What is Mangools?
Bloggers, affiliate marketers, SMEs, and SEO companies will benefit from Mangools' SEO toolkit. The style and ease of usage have made it extremely popular. Keyword research, competitor analysis, backlink analysis, rank tracking, and SERP analysis are all important elements.
The keyword tool in the toolkit allows SEOs to see their competitors' ranks for prominent keywords, as well as find keyword ideas based on historical search volumes and patterns. It has search results for over 50k locations, allowing advertisers to optimize content on their websites and increase organic traffic.
Marketers may use the SERP analysis tool to determine how difficult it is to rank on the first page, due to a full SERP preview that includes authority metrics and SERP elements that influence click-through rate.
Daily rankings, aggregate data that demonstrate overall growth, and interactive shareable ranking reports are all included in the rank tracking application.
Backlink analysis can be performed using their other tool, which estimates link strength, categorizes backlinks, and displays a website preview to assess the referring websites' potential.
If you don't want to use the online apps, they provide a Chrome and Firefox extension that uses the tools' crucial data.
You'll be able to log into your dashboard after creating an account, where you'll see all 5 apps available to be used, as well as usage restrictions for each tool based on your subscription.
I started a free trial so I could get a feel for the toolset as if I were a new customer.
Pay close attention to the following section.
It's because you'll discover how to get the most out of your Mangools SEO-toolkit membership.
Also, given the tool comprises of five different apps, and I want my Mangools review to be useful rather than a jumble, I'll go over each one separately.
Let's go! Take a deep breath and prepare to get blown away by the sea of utility below.
Keyword research tool - find related keywords, see what competitors rank for, see historical search volumes and SERP analysis
The most well-known Mangools app is KWFinder. In fact, most marketers immediately think of KWFinder when they hear the word "Mangools," and are typically startled to learn that there are four more apps available.
That was certainly the case with me.
Here's how to put this keyword research tool to work for you:
To begin, go to KWFinder and type in your target keyword, as well as the search area and language you want to use.
As soon as your keyword report appears on the screen, you'll realize that KWFinder's reporting interface is extremely user-friendly.
KWFinder pulls back a variety of similar keywords to your target term on the left, along with crucial stats for each (search volume, keyword difficulty, trends graph, PPC competition and CPC).
You'll see a bar above the keyword list where you can shift between Autocomplete and Questions mode.
KWFinder will scrape Google autosuggest phrases linked to your target query in the first case.
KWFinder will display any keywords that contain your target term AND are also worded as questions in the latter case.
Finally, you can quickly save your favorite keywords by checking the box next to them and adding them to a keyword list.
On the right, your target key is highlighted, along with important information.
First, KWFinder assigns a numerical score to your desired key while displaying its competitiveness.
Then you'll see the trends graph, which displays if the popularity of your chosen keyword is increasing or decreasing.
This is important information to have so you don't target a phrase that no one searches for anymore.
The SERPs overview and site ranking in Google are shown below the trends report.
You can also see some important URL-specific metrics that you should be aware of in order to compete in those SERPS.
The following are the metrics:
DA – A Moz ranking number that attempts to anticipate the domain's overall link-based authority.
PA — A Moz ranking score that attempts to forecast a page's link-based authority.
CF – Citation Format The “influence” of ranking URLs based on the amount of links accessing that page is depicted by Flow.
The TF – Trust Flow score indicates the URL's strength depending on the quality of links that point to it.
The number of external links that hit the page is reported by
EV – External Links. By clicking over the number, you can view a breakdown of the link profile by number of links, unique referring domains, referring IPs, and subnets.
FB - The Facebook API returns the number of Facebook shares.
The expected strength of the URL is determined by the LPS - Link Profile Strength score. This is a proprietary metric created by Mangools.
ESV – Estimated monthly visitors based on search volume and SERPS position.
SERP analysis tool - see detailed authority metrics of each ranking website, enhanced SERP features and SERP preview
We have a tool called SERPChecker.
This tool will give you a better idea of the SERPs you'll be entering with your page.
Pick a target keyword and enter it in the keyword field to use it:
The SERPChecker results are really useful.
The keyword difficulty for the target keyword is displayed first, followed by the SERPS Features Impact.
What exactly is it?
The SERP Features Impact feature is a useful tool that displays you how busy the SERP is for your desired phrase.
Google has evolved into an answer engine, and some keywords are no longer worth pursuing because Google already has all the answers.
The SERP Features Impact feature displays which Google features are active on the page.
There are very few SERP elements (Google Ads at the top and bottom + PAA boxes) for our sample search, thus it gets a green light.
Following that, you'll find a list of all 10 ranking sites, along with their metrics (DA, PA, CF, TF, LPS, AR, RD, RI...)
I won't go through those metrics again because they're the same ones I discussed in the KWFinder section.
Finally, SERPChecker allows you to compare the current SERPS to your desired URL. That way, you'll be able to examine the authority gap between your page and the ones that are currently ranking.
Although it isn't a revolutionary function, it does make your life as an SEO easier.
Overall, SERPChecker is a useful tool that can provide you with a lot of information if you use it.
However, I'd bypass it for the most part because I can already see the SERP overview in the KWFinder dashboard and map my ranking strategy appropriately.
Pro tip: Mangools and other SEO tools frequently make mistakes and display you results that aren't exactly the same as the real SERPs.
That's why manually checking SERPs is usually a good idea.
You'd normally need two tabs open for SERPChecker and Google to accomplish this, but with this tool, you can receive a live snapshot of the top page without leaving the dashboard.
Simply select the “Snapshot” tab at the top of the page.
Rank tracking tool - see daily ranking updates, aggregate metrics, interactive ranking reports
SERPwatcher is Mangools rank tracker. You can use it to track your rankings and see the impact of your SEO efforts on your keyword rankings.
For example, you update the post today and predict you’ll get a rankings boost from a freshened up page that’s also better optimized and now has more high quality content.
But why predict when you can verify?
That’s what SERPWatcher is for.
To use it first you need to enter a set of keywords you wish to track. You can add them manually or from a spreadsheet.
SERPWatcher is a conventional rank tracker, as you can see from the graphic above. It's similar to pretty much every other tool on the market.
You may view your ranking, expected traffic, whether your term is trending up or down, search volume, and other information.
You'll notice the Performance Index on the right, which offers you a broad picture of how all of your keyword ranks are doing.
Your keywords will be presented below Based on their ranking improvements.
It's a great way to sift out the ones where Google seems to like you a lot.
Match those phrases to their host sites, then edit them to give Google more of what they obviously want, and watch your results skyrocket even higher.
Backlink analysis tool - find competitor's backlinks, evaluate the link strength and see the anchor text preview
Mangool's backlink checker is called LinkMiner.
LinkMiner, unlike SEMrush, Moz, and Ahrefs, does not have its own link indices.
Instead, they rely on Majestic SEO for their data.
This is a good thing, because Majestic SEO is a premium backlink checker that competes with Ahrefs in terms of index size and crawler speed.
The data from LinkMiner is copied from Majestic, so you'll receive a lot of bang for your buck.
LinkMiner may be used to examine the backlink profiles of entire domains as well as individual pages.
Simply type in your desired URL and wait for it to work its magic.
You'll be able to examine all links connecting to your site, as well as how LinkMiner/Majestic ranks your website against their patented backlink metrics, once the data are public.
You'll also be able to filter the results based on whether the links are follow or nofollow, as well as fresh links won and lost.
Finally, each line you see is accompanied by a set of Majestic metrics that may be used to assess its strength.
These are the following:
Citation Flow (CF) - A score that estimates a page's influence based on how many other sites link to it.
The Trust Flow (TF) score estimates the page's power based on the quality of the links that point to it.
EL – Displays the total number of external links that have been accessed by that page; FB – Displays the amount of Facebook shares.
Alexa Rank is a measure of a website's popularity.
HREF – Displays the route to the URL.
Anchor — The link's anchor text.
LP denotes the link's estimated link power.
Overall, because LinkMiner is supported by the Majestic backlink index, the reports are really useful, and LinkMiner can easily take the place of Ahrefs as your preferred backlink tool.
SEO analysis tool - Check the SEO authority of any domain or URL
One of the Mangools apps is a waste of time and a bloat to an otherwise superb SEO toolbox, as I indicated in the introduction.
SiteProfiler is the program in question.
SiteProfile "profiles" a website by analyzing its total backlink strength and Facebook popularity.
That's all there is to it.
You can also see the site's most popular material, which is essential since if you want to steal content ideas from competitors, you'll want to take their most successful content.
The top domains report, on the other hand, is a useful service. It displays the finest sites that connect to your target domain, which are ranked according to their Alexa rating.
This is extremely useful information.
Why?
Because if you come across a website with a really strong link profile and backlinks from some of the finest websites in the world, it's worth plugging that domain into LinkMiner and digging deeper into their link profile.
It will be well worth your time if you can figure out how they obtain those fantastic links.
SiteProfiler, on the other hand, appears to have been introduced to pad the stats. Existing consumers, though, have found it to be a welcome addition.
See the key data from Mangools SEO tools in your Chrome or Firefox
Yes, Mangools provides a Chrome and Firefox addon.
The distinction is that you don't need a premium Mangools account to utilize this addon.
To utilize this extension, go to your Mangools dashboard and install it.
Second, without going into LinkMiner, go to a page you want to check and then click the orange ball (Mangools logo) button in the extension bar.
This will show you the number of backlinks the site has, as well as the keywords it ranks for and its on-page SEO.
Overall, this is excellent information for evaluating a website or a page quickly.
I like it.
Mangools offers three paid options.
They are as follows:
Mangool Basic - $29.90 per month if paid annually, or $49 per month if paid monthly.
Mangools Premium - $39.90 per month if paid annually, or $69 per month if paid monthly.
Mangools Agency - $79.90 per month if paid year, or $129 per month if paid monthly.
All plans have the same set of features, with the exception of the usage quotas assigned to each plan.
You have the option of paying for this tool in monthly installments or opting for a yearly plan and saving 40%.
Mangools Basic is a great option for bloggers searching for a low-cost SEO solution for their small websites.
Mangools Premium is aimed at more experienced bloggers who are familiar with SEO but can't buy Ahrefs or SEMrush but still want to undertake holistic, comprehensive SEO.
Mangools Agency is ideally suited for large SEO businesses with dozens of clients, as the name suggests.
When compared to higher-end Ahrefs and SEMrush services, it's still very affordable, and it gets the job done and keeps clients satisfied.
Mangools pros and cons
My opinion of Mangools is largely good, and the reason for this is quite simple.
Mangools is a high-quality item.
However, it has flaws in a few crucial areas, which you should learn about below.
Pros
All-in-one SEO toolkit — Mangools appears to be a one-stop shop for all of your SEO requirements. You may literally buy this tool and handle the SEO portion of your company with ease.
Affordable - The cheapest plan is $29.90 a year and includes access to all five apps as well as a reasonable usage quota. Even the most expensive plan, however, is more than 3 times less expensive than Ahrefs' top tier plan.
Mangools' app and dashboard have a fantastic user experience. Simple, sleek, and user-friendly. Even a complete newbie can learn how to use the tool in 10 minutes or less.
Excellent link index — Link building is critical for SEO, and LinkMiner and its Majestic-powered index give you the tools you need to succeed.
Cons
Mangools 5 apps are not integrated, therefore when you use Mangools toolset, you are actually using 5 independent tools at the same time. This quickly becomes inconvenient and unwieldy.
SiteProfiler — This tool provides the same information as LinkMiner, but in a somewhat better format. It's a needless addition to the main four tools, in my opinion.
The free trial quota is extremely limited – you may only track 10 keywords, run 5 keyword searches each day, profile 3 websites, and collect 2000 backlink rows data with Mangools' 10-day free trial. I suppose it's enough to get a taste, but I won't complain if they decide to double, triple, or quadruple that quota.
My review of Mangools is complete.
Is Mangools the best option for you? The solution is contingent on your requirements.
If you're seeking for a low-cost SEO solution that's also user-friendly, Mangools might be the option for you.
You'll be able to conduct keyword research, explore SERPs, track your ranks, and analyze backlinks from competitors. It features a robust feature set as well as a fantastic user interface.
It's a fantastic value for the money, and it's ideal for beginners.
Sure, it misses some of the more advanced capabilities seen in tools like SEMrush, but it is also significantly less expensive. It also solves the problem of being overwhelmed by a large number of tools. You may or may not use some of these.
Finally, Mangools stands out as a cost-effective option to Ahrefs and SEMrush.
Now, I strongly advise you to start a free trial by following the link below.
You'll be able to get a feel for the platform and determine whether it's the ideal fit for your needs.