Our brand is an enduring platform that articulates the Purdue Fort Wayne story, our unique point of view, and the experience we create. It helps us connect with a broad range of diverse communities, and it focuses on a big idea and the telling of our authentic story.

The stories we tell exist not just in the words we write but also in the faces of our photography, in the textures and type of our designs, and in the names of our brand colors. Together, these elements help build the foundation of the Purdue Fort Wayne brand that is strong enough for a Mastodon.

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In conjunction with WSU's Office of Study Abroad & Global Programs, the Ilitch School offers faculty-led programs annually for groups of graduate and undergraduate business students looking to expand their cultural experiences while increasing their knowledge about business on an international scale. Each program takes students on multiple visits to name-brand domestic corporations and start-ups, as well as to the overseas operations of Detroit-area companies. Cultural sites and fun excursions are also on the itinerary. Students earn three academic credits with the satisfactory completion of the program.

Cathy has over 20 years of comprehensive marketing and advertising experience. She has successfully led most aspects of market development including: planning, strategy, brand positioning and branded content development.

Prior to teaching Cathy was a consultant at Brandview Communications and 360 Brandmachine. She served as Senior Vice President, Director, Branded Content Planning at Team Detroit, Inc. where she helped her clients create innovative, cross-media solutions utilizing: branded content, product integration, strategic alliances and program sponsorships. Cathy also served Senior Partner, SUV Account Director for the Ford Motor Company stable of SUVs. She oversaw the development and market execution of brand positions for all Ford SUVs, including the launch of the Ford Escape Hybrid, the first full Hybrid SUV to market. Additionally, she provided consultation and crisis management services during the Firestone tire recall.

Wayne State delivers what few investment opportunities cana legacy of excellence, advocacy and innovation that spans hundreds of disciplines and programs with expansive Detroit roots. With Wayne State, you can elevate your brand, hire great employees, or convene experts to tackle the challenges of today and tomorrow.

These logos should be used without modifications or additions. Any variations to the logos reflect directly on the overall reputation of Wayne State University and weakens our legal protection. If you have any questions regarding the use of Wayne State logos, contact Marketing and Communications at 313-577-8157 or visit mac.wayne.edu.

From eye-catching backlit displays to high-tech, interactive digital screens, Lamar Airport Advertising will work closely with you to display your brand's message for maximum impact and optimal reach.

Our tasting room consist of fourteen taps housing a wide variety of hard ciders. Not in the mood for hard cider? Then come in and have a glass of our line of wines branded Barg & Butch Ngociants. Rather a beer? We have you covered with a great selection of canned beer from local breweries. There is something for everyone at Kekionga and with events like live apple pressings in the fall, Herbstfest, and live music you will be sure to come back a second time.

Nicole Koschate-Fischer, Wayne D. Hoyer, and Christiane Wolframm. 2019. What if Something Unexpected Happens to my Brand? Spillover Effects from Positive and Negative Events in a Co-branding Partnership. Psychology and Marketing 36(8), 758-772.

Becoming the brand your audience deserves goes beyond the surface of design alone. A creative and holistic approach to elevating your brand starts with a deep understanding of what you value and how that relates to your audience. From there, our talented creatives bring the brand to life through stunning design elements to help you stand out from the crowd.

In case you missed it, your brand doesn't need to be everywhere all at once in a digital space. Choosing the right opportunities to invest in (at the right time) can be overwhelming. By expanding your digital footprint, we focus on growing audiences, creating brand loyalty, and crafting cohesive digital strategies that tie marketing efforts to business goals in order to drive revenue and understand value and ROI.

Explore the Creative Content Library to see our graphic elements and other visual brand components in action. Get inspired by the compilation of Purdue Marketing and Communications graphic elements and examples of creative.

Finally the stars seem to be aligning themselves in his favor. The new addition to VW delivered a stunning 57% surge in car sales in the first half. Leading it is the Formentor, the first nameplate entirely unique to Cupra that did not derive from a SEAT brand vehicle like the Ateca.

The renewal studio dtXfy is expanding and opening a brand new location in Wayne, PA. Founder Denise Lehmann and her team are kicking off business with a ribbon cutting ceremony and grand opening celebration. The festivities will take place on Wednesday, October 25, 2023 from 3:30 p.m. to 7 p.m. with food, drinks, and a preview of available services. 0852c4b9a8

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