Effective Date: November 15, 2025
Last Updated: November 15, 2025
Welcome to BrainUP. We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application ("App").
By using BrainUP, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not use the App.
App Name: BrainUP
Contact Email: appdevlab540@gmail.com
When you register and use BrainUP, we collect the following personal information:
Phone Number: Required for account creation and service subscription
Nickname: Used for personalization and in-app identification
When you use our App, we may automatically collect certain information, including:
Device information (device type, operating system, unique device identifiers)
App usage data (features used, time spent, game performance)
Log data (IP address, access times, app crashes)
Location data (general geographic location based on IP address)
We use third-party analytics services to collect and analyze usage information:
Google Clarity: Collects user interaction data, session recordings, and heatmaps to understand user behavior
Google Firebase with Google Analytics: Tracks app performance, user engagement, crash reports, and usage patterns
We use the collected information for the following purposes:
To create and manage your account
To provide access to BrainUP's memory game features
To process your subscription and billing
To authenticate users and prevent unauthorized access
To analyze app usage and improve user experience
To develop new features and functionality
To identify and fix technical issues
To optimize app performance
To send service-related notifications
To respond to your inquiries and support requests
To provide important updates about the App
To send information about subscription status
To understand user behavior and preferences
To generate aggregated statistics and insights
To measure the effectiveness of our services
We share information with trusted third-party service providers who assist us in operating our App:
Google Clarity: For user behavior analysis and session tracking
Google Firebase/Analytics: For app analytics, performance monitoring, and crash reporting
These service providers are obligated to protect your information and use it only for the purposes we specify.
We may disclose your information if required to do so by law or in response to:
Valid legal requests from authorities
Court orders or legal processes
Protection of our rights, property, or safety
Prevention of fraud or illegal activities
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new entity. We will notify you of any such change.
We may share aggregated, non-personally identifiable information with third parties for research, marketing, or analytical purposes.
Google Clarity helps us understand how users interact with our App through:
Session recordings
Heatmaps
User interaction tracking
For more information about Google Clarity's privacy practices, visit: https://clarity.microsoft.com/privacy
Google Firebase and Analytics collect data to help us understand:
App performance and stability
User engagement metrics
Demographic information
Usage patterns
For more information about Google's privacy practices, visit: https://policies.google.com/privacy
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
Encryption of data in transit and at rest
Secure servers and databases
Regular security assessments
Access controls and authentication
Monitoring for suspicious activities
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
We retain your personal information for as long as necessary to:
Provide our services to you
Comply with legal obligations
Resolve disputes
Enforce our agreements
When you unsubscribe from the service, we will delete or anonymize your personal information within a reasonable timeframe, unless we are required to retain it for legal or regulatory purposes.
You have the right to:
Access the personal information we hold about you
Request corrections to inaccurate or incomplete information
Update your nickname within the App
You may request deletion of your personal information by:
Unsubscribing from the service (see Section 10)
Contacting us at appdevlab540@gmail.com
While you cannot opt-out of essential data collection required for the App to function, you may:
Disable certain analytics features through your device settings
Contact us to request limitations on data collection where technically feasible
You can opt-out of non-essential communications by contacting us at appdevlab540@gmail.com.
BrainUP is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information promptly.
If you are a parent or guardian and believe your child has provided us with personal information, please contact us at appdevlab540@gmail.com.
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using BrainUP, you consent to the transfer of your information to such countries.
We ensure that appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.
The App may use cookies and similar tracking technologies to enhance user experience and collect usage information. These technologies help us:
Remember your preferences
Analyze app performance
Understand user behavior
You can manage cookie preferences through your device settings, though disabling certain cookies may affect App functionality.
We reserve the right to update or modify this Privacy Policy at any time. We will notify you of any material changes by:
Posting the updated Privacy Policy in the App
Updating the "Last Updated" date at the top of this policy
Sending a notification through the App or email (for significant changes)
Your continued use of BrainUP after any changes constitutes your acceptance of the updated Privacy Policy.
By using BrainUP, you consent to:
The collection and use of your information as described in this Privacy Policy
The use of third-party analytics services (Google Clarity, Google Firebase/Analytics)
If you are a resident of Sri Lanka, you may have additional rights under local data protection laws, including:
The right to access your personal data
The right to rectification of inaccurate data
The right to erasure of your data
The right to restrict processing
The right to data portability
The right to object to processing
To exercise these rights, please contact us at appdevlab540@gmail.com.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Email: appdevlab540@gmail.com
App Name: BrainUP
We will respond to your inquiry within a reasonable timeframe.
This Privacy Policy is governed by and construed in accordance with the laws of Sri Lanka, without regard to its conflict of law provisions.