The Hornets are the fifth U.S. pro team sponsored by Bet365, joining the Guardians, Commanders, Rockies and Spurs. This is its first exclusive deal with a U.S. team, and it comes as the global sports betting leader has accelerated its presence in the country this year and is now available in New Jersey, Colorado, Ohio, Virginia, Iowa and Kentucky.

The Hornets are the first team to announce a deal in the latest state to tether valuable sports betting licenses to pro teams. A spate are expected to reveal their pairings in the coming weeks. The Hornets, Panthers, Hurricanes, Charlotte FC, N.C. Courage, Quail Hollow Country Club in Charlotte, Sedgefield Country Club in Greensboro, Charlotte Motor Speedway, North Wilkesboro Speedway, NASCAR and the PGA Tour each control access to a license. So do the operators of three tribal casinos in the state.


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The inclusion of team-tied market access came as a surprise in North Carolina, where legislative leaders used an end-of-session budget amendment to rewrite the bill the governor signed three months earlier, which would have allowed regulators to give preference to sportsbooks that committed to sponsor pro teams, sports facilities and tour operators in the state, but not require it.

Sportsbook marketing spending has declined noticeably since Arizona launched under a similar team-tied licensing model in 2021, driving mid- and high-seven-figure annual deals that included upside from stadium and arena retail for top-tier teams. Many expected the value of deals in North Carolina to fall well short of that, with some sportsbooks prioritizing lower-cost access.

UK bookies are renowned for their wide ranging betting markets, and bet365 is no exception in this regard. In many football leagues, for example, you can expect to have dozens of betting markets per game to choose from.

A lot can happen over the course of a game, and live betting is one of the best ways you can enjoy the unpredictability and drama of any sporting event. Luckily, bet365 is considered a market leader in live in-play sports betting, having been one of the earliest to bring it to market almost two decades ago.

With so much experience under their belt, you can expect to have one of the most refined live betting experiences around. The bet365 Live Centre is superbly laid out, with all the information you need at your fingertips. Updated statistics and odds are constantly displayed, enabling you to make lightning-fast betting decisions.

Being able to pay in and cash out quickly, safely, and conveniently is a huge part of sports betting. As one of the biggest and well-known bookies in the world, bet365 accepts almost every payment method available, including all market leaders you can expect.

As a massive player in the field, bet365 offers 24/7 customer service to its user base. The most convenient way to communicate with their customer service agents is via its live chat function, although email is also a responsive way to get in touch.

bet365 is well known for its slick and innovative user interface. Much imitated by its peers, the website is optimised to present you with all the information you need and help you make fast, intuitive bets. Functions like switching between single and combination bets can be accessed quickly.

Co-founded in 2000 by Peter Coates and his daughter, Denise, bet365 was an early pioneer in the online sports betting industry. Since then, it has grown into one of the largest businesses in the entire gambling industry, operating in multiple countries worldwide, including most recently Canada and the USA.

Like every other operator on this site, bet365 is fully regulated and licensed to operate in the UK. On top of this, independent third-party auditors such as eCOGRA guarantee fairness in their operations. Standard data protection regulations and security practices are observed on the website.

bet365 has a long relationship with Stoke-on-Trent where they remain an important local employer. As a result, they are also proud sponsors of Stoke City football club, both on their shirts and their stadium. The Coates family also have a close relationship with the Potters, having purchased the club in the mid-2000s, and Peter Coates currently serves as Chairman of the club.

We consider bet365 to be one of the best sports betting sites around, with a well-deserved reputation for being leaders in the field. As one of the early pioneers of online in-play betting, they have decades of experience helping sports fans access the most exciting betting markets around.

With the bet builder, early cashout feature and thrilling live betting, bet365 offers the complete sports betting package for online gamblers. This, combined with their generous welcome offer, means that getting started with bet365 is a no-brainer for us.

The end of the year is fast approaching and North Carolina is working hard to get sports betting off the ground in 2024. The latest from North Carolina sports betting brings news of a bet365 Sportsbook partnership, no consideration for fantasy sports, and more. Here are the details.

The bet365 Sportsbook is the first operator to strike a partnership in the state as it hopes to be a major player when the state goes live. The sportsbook operator has struck a deal with the Charlotte Hornets to have branding in the team's arena as well as provide online gambling once legal sports betting is officially live.

There has been a back-and-forth battle over Daily Fantasy Sports in the state of North Carolina. Recently, the North Carolina Lottery Commission decided to put those rules and definitions on hold. They hope to give the state more time to focus on the upcoming sports betting launch in 2024.

While we don't have an exact date for a sports betting launch in North Carolina, we do know when sports betting will not start. The North Carolina Sports Betting Committee announced it will not be ready for a launch on January 8, 2024. This would be the first day online betting is officially legal in the state.

Since bet365 was able to gain a partnership and become the first sportsbook that we know will be going live in North Carolina, you can bet the other top brands in the country are working hard to form partnerships. There are 12 sportsbook operator licenses up for grabs in the state. The committee is yet to accept applications for licenses but that doesn't mean sportsbooks can't form partnerships with professional teams.

The likes of FanDuel, DraftKings, and BetMGM are probably working hard behind the scenes at the moment to score a partnership. By law, sportsbooks have to team up with professional sports teams or facilities in the state.

With the regular season in full swing, bet365 joins the Rockies at the very start of what both the Rockies and bet365 hope is an exciting, action-packed three-year journey. The iconic signage of bet365 will have a front-row seat in the form of an outfield wall sign, a rotational signage behind home plate and a static signage placement on the first baseline. This signage is also visible on TV for viewers at home, as well as on the Rockies TV broadcast with pre-game and in-game features during each game.

Bet365 Sportsbook has two advantageous welcome offers for new customers to begin their sports betting experience. While many of the best U.S. online betting sites only have one promotion for new users, bettors who register for Bet365 have a choice.

Genius Sports will provide bet365 with its exclusive portfolio of official data rights including the Premier League, NFL, CFL, AHL, NASCAR and more. In addition, as the official data partner to the Mid-American Conference, Genius Sports will provide bet365 with the first and only official data feed for betting on NCAA sports.

But that club is about to expand. On Saturday, the Meadowlands Racetrack in East Rutherford will bring sports betting practically to the doorstep of New York City; the track is about 6 miles from Manhattan. And Hard Rock would be the fifth to offer it, if its request is approved soon.

At the June 28 opening of its Atlantic City casino, Hard Rock CEO Jim Allen said the company is pursuing sports betting, but had no announcement to make at the time. The deal with Bet365 had already been signed nine days earlier, although it had yet to be approved by state regulators.

Anyone age 21 or older will be able to bet on professional and college sports in North Carolina. The law permits in-person wagering at retail sportsbooks located within 1.5 miles of any of the eight professional sports facilities in the state.

Kentucky will open its legal online wagering market next month, as per a schedule agreed last month. This came after the governor, Andy Beshear, approved legal betting by signing off on House Bill 551 in April.

"Phoenix Rising FC was eager to once again apply for an event-wagering license, however the extremely short notice and application window provided by the Arizona Department of Gaming made it impossible for our preferred designated sports betting operator to fulfill the required information by the deadline," Dulle said in a statement. "We are hopeful there will be another application window soon that will allow us more time to re-apply."

ADOG previously opened an application window with the potential to license two professional sports franchises and one tribe. ADOG did not release the list of applicants or indicate if there were additional applicants that failed to meet the qualification standard.

When Arizona lawmakers legalized event wagering two years ago, they capped the number of licenses at 20, allotting 10 each to professional sports franchises and tribes. The practical result of that decision is that ADOG has too many professional sports franchise licenses and not enough tribal licenses. To date, there are eight licensed pro franchises, two pro franchise licenses available, and so far, no more entities that qualify. 006ab0faaa

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