Forty-one percent of people want a best gift card this year, a survey finds.Some of the most valuable cards include iTunes, Starbucks and Walmart.Handing a gift card over to a loved one this holiday season might make you feel like you took the easy way out.Don’t worry too much. Forty-one percent of people say that’s exactly what they want this year, according to a new survey.
The desire for gift cards stems from people’s bad experiences with receiving gifts, said Dan Horne, a professor of marketing and associate dean for the School of Business at Providence College. About 15 percent of Christmas gifts are never used, said Horne, who has studied giving and gift cards.
“Gifts are a communication about the state of the relationship,” he said. “So when you give me a gift I don’t want, it says in part that you don’t know me.”The next question becomes: What gift card should you buy? Well, of course, you should think about where the person you’re giving the card to likes to shop.Gifts are a communication about the state of the relationship. So when you give me a gift I don’t want, it says in part that you don’t know me.
But some gift cards will go farther than others.
WalletHub looked at the best gift cards this year, factoring in the five measures: popularity, buyer discounts versus the value of that card on major gift card exchanges, resale value if the recipient doesn’t want the card, the shopping experience at that retailer and the shipping cost to send that gift card.
2. Googleplay giftcard
3. Walmart gift card
5,Ebay Gift Card
5. Target Gift Cards
6. Victoria Secret Gift Card
7. Best Buy Gift Card
8. Chipotle Gift Card
9. Fandango Gift Card
10. Sephora Gift Card
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