In today’s digitally driven world, social media isn’t just an add-on—it’s a cornerstone of brand strategy. Many small business owners in our meetups have asked tips for social media marketing. We have started a blog series on the tips for social media marketing aimed to educate the small business owners. At Axovant, we recognize the transformative power of social media in driving engagement, building trust, and fostering meaningful connections. Social media marketing is important for small business. There is a good reason why social media marketing is important, but these impacts are better felt than explained. Here’s how we plan to execute social media management effectively:
Althought social media strategy is important in business, every business is different and the strategy for each business should be tailored. Most of the businesses when interact with us and converse around tips for social media marketing, the number one suggestion we give is to tailor make the strategy and never copy paste strategy for any known aquitance.
Axovant will craft content tailored to its audience, focusing on value-driven posts. From educational infographics to insightful blogs, every post will align with our mission and resonate with followers.
Each social media platform has unique strengths. But one tip for social media marketing that i feel everyone should incorporate is that each platform, may it be linkedIn, facebook, Pininterest etc are unique. Hence the customer engagement with a brand or the overall customer engagement strategy should be tailored for each platform. Another tip for handling social media is that limit these platforms to one or two initially to ensure the impact is higher on any platform before expanding the reach to other platforms.
Whether it’s leveraging LinkedIn for professional insights, Instagram for engaging visuals, or Twitter for quick updates, Axovant will adapt its strategy to maximize impact on every channel.
Another big question that our partners generally have is around the profitability of social media. is online marketing profitable?
The answer to the question around profitability of social media is very open eneded. However, data driven decisions and a sound partner like axovant can help make online marketing strategies profitable. Performance metrics are at the core of our strategy. Axovant will track engagement rates, click-throughs, and follower growth to refine campaigns and ensure continuous improvement.
What is customer engagement strategy is a question often asked by people starting to build a brand online. Building relationships is key part of the customer engagement strategy. Axovant will actively engage with followers, respond promptly to queries, and foster a community that feels connected and valued.
By combining strategic planning, analytics, and authentic engagement, Axovant aims to set a benchmark in social media execution. Together, we’ll create a digital presence that truly reflects our brand values and vision.
INR 25000 for 25 post on all social media platforms combined
INR 500 per creative
Additional INR 2000 per AI drive video content
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