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Logo Design
Adobe Illustrator — Spring 2024Logo Design
This project was creating a fictional brand, where we developed the whole business aspect of graphic design. I decided to work with my creatures known as CP Clouds and develop a brand called Cloudy Charms. The way I went with the logo was created to display the main product; Keychains. Furthermore, it hints at the brand's playfulness with the cloud as the o.
The colors are displayed in CMYK:
Cloudy Purple: #896DB0
Charms Purple: #BBABD4
Yellow: #FBD68
Packaging
Adobe Illustrator — Spring 2024Packaging
Cloudy Charms is a mystery keychain box, the packaging follows the color scheme of the logos. In this particular set, was a collection of the rainbow, we have Prince Roger (red), Orange Blossom (orange), Susie Sunshine (yellow), Katty Cactus (green), Painter Joe (blue), and Lily Lavender (purple)
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Adobe Illustrator — Spring 2024Advertisement
Three forms of advertisements: monochromatic, dual tone, and full CMYK.
I went with a playful comic for the monochromatic design, meanwhile having the packaging more in view for the other two.
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