In today’s mobile app landscape, app owners face a constant struggle: leveraging powerful data attribution technology to understand user behavior versus prioritizing data privacy. AppTrove was born out of this very challenge. We believe there shouldn’t be a trade-off between the two. Our mission is to empower app owners, developers, and product managers with a platform that offers all the advanced insights they crave, while adhering to the strictest data regulations.

MOBILE ATTRIBUTION PLATFORMS

MOBILE APP ANALYTICS TOOL

Track Every Dollar, Maximize Every Return

Empower your decisions with actionable insights about campaign performance. Identify the media channels, partners and ad formats that draw the highest installs to place your buck where it pays the most. Be it ad optimization or broken deep links – find out what is impacting partner performance to increase the overall marketing ROI. Amidst complexity and privacy concerns, Apptrove offers you an unbiased source of truth, so that every marketing strategy you implement also brings you one step closer to a satisfying payback.

Deep Linking

Make Every Touch Count, Personalize Experiences with Unilinks

When all digital pathways lead to your app, customer experience becomes a multi-faceted journey. Conversion funnels that run through mobile web, SMS, emails, social media, QR codes, and referrals can be as short (or long) as the user intends. Since every engagement is unique, so is your unilink. Apptrove’s exclusive deep linking suite enables marketers to create seamless customer experiences across platforms and channels with a laser focus on ROAS analytics.

·         Dynamic deep links for every campaign and partner

·         Advanced retargeting unlinks with in-built de-duplication

·         Tailored anti-fraud settings for each link to secure your ROI

Audience Segmentation

Reach the Right Audience with the Right Message

Ensure every install translates into an invested user with hyper-targeted remarketing campaigns that nudge dormant audiences toward a conversion event. Apptrove’s granular filters help segment your user base as per their purchase intent, app behavior, and preferred mode of communication, in turn, helping you create contextual experiences that drive higher LTV. Target the desired cohorts, suppress the least promising users, and segregate previous customers – while safekeeping data privacy.