If you're looking to save money on your direct mail campaign, you may want to consider using a direct mail service. These companies specialize in designing direct mail campaigns, mailing lists, and delivery. Choosing the right one is critical to the success of your marketing efforts. Some of the best services are designed to act as an extension of your marketing team. While it may seem like a daunting task, these companies will ensure your marketing campaign is as effective as possible.
Direct mail service prices depend on several factors. The printing costs for a typical campaign range between $0.05 and $1.00 per person. Lighter materials tend to cost less, so you may want to choose a lighter stock. The postage rate, number of pieces, and weight of the mail will all influence the price. The heavier your mailer, the higher the shipping cost. For this reason, it is a good idea to consider working with a marketing agency.
PsPrint offers direct mail services for seven types of products. PsPrint offers targeted mailing lists and upload your own design to customize direct mail materials. PsPrint's online system allows you to manage custom printing services. Using templates, you can upload your artwork, select the mail design, and upload your mailing list. The service also offers customizable templates for different industries and occasions. A direct mail service should be able to integrate with current tech, automate testing, and deliver a comprehensive, omnichannel marketing strategy.