Professional experience  (6 yrs 1mo)

Early Scholar Mentor Roc Nation School of Music, Sports and Entertainment - Jan 2025 –  May 2025
Roc Nation launched a new initiative to support Early Scholars transitioning into college programs.

• Developed and implemented a structured onboarding plan to ensure a smooth transition for students.

• Advised students on course planning and coordinated events to foster engagement and community-building.

• Managed logistics and organized experiential learning trips, exposing scholars to real-world opportunities to help shape their future goals.

Senior Partner LIU-iF (Investment Fund), USA - Jan 2025 – Present
LIU-iF is an initiative within the Business School that empowers students to actively manage a $120,000 investment portfolio diversified across 12 sectors of the S&P 500.

• Focused on driving portfolio growth through the implementation of optimized investment strategies.

• Conducted company-level analysis, evaluating strategic roadmaps and historical financial performance using Bloomberg Terminals.

• Performed research based on ESG (Environmental, Social, and Governance) factors to ensure alignment with responsible investment principles.

Consultant ICON, USA - Sep 2024 – Jan 2025
Worked on product launch planning for a board game brand expanding from India into the U.S.

• Led logistics and partnership strategy to launch the product at different U.S. price points.

• Crafted a market penetration plan, considering competition in the board game industry.

• Designed a revenue strategy plan for the client.

Product Manager Investmates, India - Sep 2022 – May 2023
Focused on crypto integration, analytics setup, and portfolio management.

• Consolidated cryptocurrency and mutual funds into a unified portfolio for enhanced UX.

• Implemented Clevertap analytics and built dashboards for leadership using Superset.

• Boosted retention from 12% to 28% via contests, quizzes, and gamification.

• Created a 12-month product roadmap and collaborated with vendors for feature launches.

• Managed daily and weekly rewards to increase engagement and reduce CAC.

Product Manager Unmarshal, India - Apr 2022 – Sep 2022
Worked in a Web3 product environment with Blockchain, NFTs, and DeFi.

• Launched a Smart Contract Indexer and led its GTM strategy.

• Designed a wallet explorer for blockchain data, integrating NFTs and token metrics.

• Collaborated with Web3 communities for branding and token partnerships.

• Built instrumentation frameworks to optimize KPIs such as DAU and session length.

Associate Revenue Manager MPL, India - Nov 2018 – Apr 2022
Joined MPL during its early stage and contributed through its journey to unicorn status.

• Top funnel optimization:

  • Redesigned new user login flow to increase activity and retention.

  • Reduced churn by 15% through optimized D0/D1 onboarding activities.

• Engagement & Retention:

  • Launched new tournament formats and sorting algorithms based on user behavior.

• International Launch – Indonesia:

  • Led product and revenue efforts for launching the app in native language.

  • Solved legal/technical challenges, led usability testing, and implemented impact instrumentation.

  • Focused on growing retention, GMV, and reaching profitability.

• User Behavior & Segmentation:

  • Used cohort-based strategies to improve performance and retention.

  • Developed customer scores (e.g., Affluence) and automated CRM attribute generation with tech team.

Quality Assurance Engineer Webyog (Idera), India - Feb 2017 – Oct 2018
Worked on a large and complex SaaS product suite.

• Led feature design and usability testing to address user pain points.

• Collaborated cross-functionally to prioritize rollouts and document features.

• Demonstrated functionality through customer journey mapping to boost adoption.

 Education