With over a decade of dedicated experience in the dynamic world of videography, I am a seasoned professional with a passion for visual storytelling. My creative journey has led me through a diverse spectrum of projects, from crafting captivating filler videos that transform everyday scenes into compelling narratives, to orchestrating impactful TVCs that distill powerful messages into concise visual moments. Beyond the realm of entertainment, my portfolio extends to the realm of education, where I employ my skills to create enlightening videos that make learning an engaging and immersive experience. My versatility also shines in projects that transcend traditional categories, be it event coverage, music videos, or experimental endeavors. Guided by a perpetual drive to evolve and innovate, I embrace each project as an opportunity to both refine my craft and enrich the stories I bring to life through the lens.
My journey at Ruangguru commenced in 2017 when I embraced the role of Video Lead Production. In this pivotal position, I spearheaded the creation of educational videos that blended creativity with learning outcomes. Collaborating closely with instructional designers and production teams, I ensured the seamless integration of educational content into captivating visuals. Building on this foundation, I took on the role of Video Production Manager in 2021. Here, I orchestrated the entire video production lifecycle, overseeing projects from ideation to execution while managing teams, budgets, and timelines. This progression allowed me to contribute significantly to Ruangguru's mission of enhancing education through innovative video content, and marked a fulfilling advancement in my career journey.
In 2015, I embarked on an exciting journey as an Infomercial Producer at iNews TV. This role enabled me to fuse creativity with strategic communication, as I crafted compelling narratives that showcased products and services in engaging and informative ways. Collaborating closely with clients and cross-functional teams, I honed my skills in visual storytelling, scripting, and production coordination. Through innovative approaches, I contributed to the creation of impactful infomercials that resonated with audiences and conveyed messages effectively, marking a significant chapter in my career's evolution.
My journey in the world of production began as a Production Assistant in 2010. In 2012, I stepped up as a Line Producer, taking charge of the logistical aspects of projects and refining my organizational skills. By 2013, I had risen to the role of Junior Producer, embracing more creative responsibilities and contributing my ideas to the projects I was involved in. This progression allowed me to cultivate a holistic understanding of production, from the ground-level execution to the strategic decision-making, ultimately shaping me into a well-rounded professional capable of handling diverse challenges in the field.
Limkokwing University of Creative TechnologyÂ
Undergraduate Program of Curtin University
I am graduated from Limkokwing University with a major in Film and Television. My academic journey has equipped me with a strong foundation in cinematography, directing, and editing, allowing me to effectively translate creative concepts into captivating visual narratives. Through rigorous coursework and hands-on experience, I have honed my skills in storytelling and production, preparing me to contribute meaningfully to the dynamic field of film and television. My time at Limkokwing has not only provided me with technical expertise but has also nurtured my creativity and ability to collaborate effectively within a team.