Research

Biometric Research Scientist

Insert description of research.

Curriculum Vitae

Education

    • Doctor of Philosophy - Indiana University - May 2019
      • Joint Ph.D., Mass Communication & Cognitive Science
      • Dissertation:
      • Advisory Committee: Drs. Annie Lang, Robert Potter, Jerome Busemeyer, Randy Beer
    • Master of Arts - Missouri School of Journalism - May 2013
      • Journalism with emphasis in Strategic Communication
      • Thesis: Emotional and cognitive processing of traffic safety messages
      • Committee: Drs. Paul Bolls, Glenn Leshner, Kevin Wise, Timothy Trull
    • Bachelor of Journalism - Missouri School of Journalism - May 2011
      • Strategic Communication
      • Honors: magna cum laude
    • Bachelor of Arts - University of Missouri - May 2011
      • Economics
      • Honors Thesis: Economics of Net Neutrality
      • Advisor: David Mandy
      • Honors: cum laude, university honors

Industry & Work Experience

    • 2018-Present -- Research Scientist, MediaScience Labs, Austin, Texas
    • 2012-2013 -- Biometric Consultant, HCD Research Inc., Hunterdon County, New Jersey
    • 2011-2013 -- Research Associate, Alaska Injury Prevention Center, Anchorage, Alaska

Publications

Refereed Journal Articles

    • 2018 -- Howell, M., Ekman, D.S., Almond, A., & Bolls, P. (2018). Switched on: How the timing of aversive content in traffic safety videos impact psychophysiological indicators of message processing. Health Communincation.
    • 2016 -- Ferrucci, P., Tandoc, E., Hong, S., Almond, A., & Leshner, G. (2016). Generalizing baseball: Holding and applying stereotypes to America’s Pastime. Journal of Sports Media, (pp. 101-121).
    • 2015 -- Clayton, R., Leshner, G., & Almond, A. (2015). The Extended iSelf: The Impact of iPhone Separation on Cognition, Emotion, and Physiology. Journal of Computer-Mediated Communication, (pp. 119-135). doi:10.1111/jcc4.12109

Refereed Published Abstracts

    • 2015 -- Han, J., Almond, A., & Lang, A. (2015). Sensitive dependence on initial conditions of mediated message processing. Psychophysiology, 52, S108-S108.

Book Chapters

    • 2018 -- Lang, A., Han, J., Zheng, X., Almond, A., Lynch, T., & Matthews, N. (in press). Learning to Play: An Evolved Dynamic Systems Analysis of Grand Theft Auto. In Breuer, Liebold, Pietschmann, & Lange (Eds.) Evolutionary Psychology and Digital Games: Digital Hunter-Gatherers.

Encyclopedia Entries

    • 2017 -- Almond, A. (2017). Experiment, Natural. In J. P. Matthes (Ed.), International Encyclopedia of Communication Research Methods. Wiley Blackwell. ISBN-13: 978-1118901762
    • 2017 -- Almond, A. (2017). Acqknowledge (Software). In J. P. Matthes (Ed.), International Encyclopedia of Communication Research Methods. Wiley Blackwell. ISBN-13: 978-1118901762

Awards & Honors

    • 2019 -- Selected for 2019 Neuromarketing Science & Business Association (NMSBA) Yearbook
    • 2015 -- Highest Altmetric Scoring Output (Score: 680) of all Journal of Computer-Mediated Communication Articles (1/396), Altmetric (2015)
    • 2013 -- Student Academic Appointee, Department of Telecommunications, Indiana University, 2013-Present
    • 2013 -- Indiana University Graduate Fellowship, Indiana University, 2013-2016
    • 2013 -- Travel Grant ($1000), Missouri School of Journalism, 2013
    • 2007 -- Mark Twain Nonresident Scholarship ($20,000), University of Missouri, 2007-2011

Grants & Fellowships

    • 2016 -- Cognitive Science Summer Research Fellowship, Summer 2016
    • 2012 -- National Institutes of Health (funded: $1,000,000)
      • Motivated Attention as a Mechanism for the Effects of Alcohol Advertising on Youth
      • PI: Bruce Bartholow, Co-investigators: Paul Bolls, Phillip Wood, Tiffany Ito, Christopher Loersch
      • Role: grant preparation, graduate researcher

Invited Talks & Workshops

    • 2015 -- DUET Lab Special Workshop: Psychophysiological methods, Cornell University, Ithaca, New York. Summer 2015.
    • 2014 -- DUET Lab Special Workshop: Psychophysiological measures in design/visual merchandising research, Cornell University, Ithaca, New York. Spring 2014.
    • 2013 -- Applying psychophysiological methods to the design of health messages. University of Augsburg, Augsburg, Germany. Summer 2013.

Conference Activity

Conference Papers

    • 2018 -- Almond, A., & Potter. R (2018) Automatic attention allocation of phone sounds in radio advertising. Submitted to the Association for Education in Journalism and Mass Communication annual conference, Washington, D.C.
    • 2018 -- Zheng, X., Almond, A., & Yan, H. (2018) Trait Motivational Reactivity Modulates Moral Motives and Political Orientations. International Communication Association annual conference, Prague, Czech Republic.
    • 2018 -- Almond, A., & Fritz, N. (2018) Motivation for and perceived risks of sexting. International Communication Association annual conference, Prague, Czech Republic.
    • 2017 -- Wu, Y., Almond, A., & Lang, A. (2017). Back to the Future: Implicit attitudes as expressions of directional behavioral response. International Communication Association annual conference, Fukuoka, Japan.
    • 2015 -- Almond, A., Mayell, S. & Potter, R. F. (2015). Trait Motivation Activation as a Predictor of Neural Activity During Emotional Image Processing on a Large-Screen TV. International Communication Association annual conference, San Juan, Puerto Rico.
    • 2014 -- Almond, A. (2014). Road rage: The impact of highway safety PSAs. International Communication Association annual conference, Seattle, Washington.
    • 2014 -- Clayton, R., Almond, A., & Leshner, G. (2014). Cell phone devices as an extension of self and impedance on cognitive tasks. International Communication Association annual conference, Seattle, Washington.
    • 2014 -- Lang, A., Wu, Y., & Almond, A. (2014). Conceptualizing combined motivational activation as the mechanism underlying implicit attitude measurement. International Communication Association Communication Science Preconference, Seattle, Washington.
    • 2014 -- Almond, A., Lang, A., Han, J., Jeon, Y., Kamhawi, R., Liu, J., & Sites, J. (2014). Encoding systems, biological imperatives, and persuasion: Symbols change explicit and representations change implicit attitudes. International Communication Association Communication Science Preconference, Seattle, Washington.
    • 2014 -- Seifers, R., Ziege, V., Almond, A., Fritz, N., & Potter, R. F. (2014). Not THAT again: Habituation to multiple repetitions of identical camera changes. International Communication Association Communication Science Preconference, Seattle, Washington.
    • 2013 -- Almond, A., Sukalla, F., & Clayton, R. (2013). Mediated empathy as an embodied motivated process. International Communication Association annual conference, London, England.
    • 2013 -- Almond, A., Shoenberger, H., Gregory, E., & Bolls, P. (2013). Pandora’s box: Information processing on entertainment websites, news websites, and advertising effectiveness. International Communication Association annual conference, London, England.
    • 2013 -- Bolls, P., Shoenberger, H., & Almond, A. (2013). Biological-based motivational differences in perceptions of assessing news with mobile devices and social engagement with online news. International Communication Association annual conference, London, England.
    • 2012 -- Leshner, G., Bolls, P., & Almond, A. (2012, August). Incorporating Motivated Cognition into the Extended Parallel Process Models: Integrative Theoretical Essay. Paper presented at the Association for Education in Journalism & Mass Communication annual conference, Chicago, IL.
    • 2012 -- Ferrucci, P., Tandoc, E., Hong, S., Almond, A., & Leshner, G. (2012, August). Game of Colors: Implicit and Explicit Stereotypes in Coverage of America’s Pastime. Paper presented at the Association for Education in Journalism & Mass Communication annual conference, Chicago, IL.
    • 2012 -- Almond, A. (2012, May). Exploring Defensive Processing of Suicide Narratives in Entertainment Programming. Poster session at the International Communication Association annual conference, Phoenix, AZ.
    • 2012 -- Almond, A., Bolls, P., Kyungbo, K., Williams, J., & Davis, D. (2012, May). The Impact of Political Ideology and Motivational Activation on Processing Partisan Political Media Content. Paper presented at the International Communication Association annual conference, Phoenix, AZ.
    • 2012 -- Almond, A., Bolls, P., Visscher, S., Hayford, M., Schaperkotter, J., & Howell, M. (2012, March). Road Kill: The Impact of Aversive Highway Safety Videos on Message Processing. Paper presented at the American Academy of Advertising annual conference, Myrtle Beach, SC.
    • 2011 -- Bolls, P., Shoenberger, H., Almond, A., Schillenger, D., & Williams, J. (2011, August). The Relationship Between Motivation Activation and Social Media. Paper presented at the Association for Education in Journalism & Mass Communication annual conference, St. Louis, MO.

Refereed Panels

    • 2016 -- “Analysis of choice data using dynamic models of choice” As part of: Applying dynamic, complex systems approaches in communication research. Presented to: National Communication Association Conference, Nov. 2016, Philadelphia, PA. With: John Sherry, Annie Lang, Andy Boyan, Nicholas Matthews, & Teresa Lynch
    • 2014 -- “Texting-and-driving: Creating messages that ensure safe practices” As part of: Hot Button Issues: New Data and Perspectives on Controversial Media Influences. Presented to: Broadcasters Education Association Conference, April 2014, Las Vegas, NV. With: Rachel Bailey & Glenna Read

Departmental Talks

    • 2018 -- Biometrics 101. MediaScience Labs, Austin TX. October 24, 2018.
    • 2016 -- Dynamics of texting and driving prevention messages. Indiana University, The Media School, Institute for Communication Research. December 2, 2016.
    • 2014 -- Tools Available for Researchers in the Institute for Communication Research. Indiana University, Department of Telecommunications. September 26, 2014.

Teaching Experience

Indiana University

    • Visual Communication, Instructor of record (Summer 2018)
    • Media Industry and Management, Instructor of record (Spring 2018)
    • Visual Communication, Associate Instructor (Spring 2017, Fall 2017)
    • Audience Analysis, Instructor of record (Fall 2016)
    • Media Processes and Effects, Associate Instructor (Spring 2016)
    • Media 101, Associate Instructor (Fall 2015)
    • Telecommunications Industry and Management, Associate Instructor (Fall 2014)
    • Women in the Media, Associate Instructor (Fall 2013)

University of Missouri

    • General Economics For Journalists, Teaching Assistant (Fall 2012, Spring 2012, Fall 2011)
    • Microeconomics, Teaching Assistant (Spring 2011)

Research Experience

    • Graduate Research Assistant for Annie Lang (Spring 2015, Spring 2014)
    • Graduate Research Assistant for Paul Bolls, NIH Grant (Fall 2012, Spring 2013)
    • Lab Manager, PRIME Lab, Missouri School of Journalism (Spring 2011- Fall 2013)

Service to the Profession

    • Reviewer, Information Systems Division, ICA (2013-2017)
    • Graduate representative for Information Systems Division, ICA (2014-2015)
    • Lab setup consultant, DUET Lab, Cornell University (2014-2015)
    • Lab setup consultant, Center for Media and Health, Virginia Commonwealth University (2013)

Departmental/University Service

    • Search Committee Member, Indiana University Social Scientist Faculty Search - Fall 2017
    • Lab manager, PRIME Lab, University of Missouri - 2011-2013
    • Contact for incoming students, Missouri School of Journalism - 2012-2013

Specialized Training

    • The Compleat Academic, instructor: Annie Lang (Spring 2014)

Media Coverage

    • Wall Street Journal by Sally French. (2015). Cellphone as Security Blanket. Retrieved from http://www.wsj.com/articles/cellphone-as-security-blanket-1444788412
    • Huffington Post by Kate Bratskeir. (2015). Are You A Nomophobe? How To Tell If You’re Too Dependent On Your Phone. Retrieved from http://www.huffingtonpost.com/entry/are-you-nomophobicnomophobia_55e5e738e4b0c818f6194cdd

Related Professional Skills

    • Adobe Creative Cloud Suite
    • Final Cut Pro
    • Avid Media Composer
    • Computer Programming
    • Photography/Videography

Professional Memberships

    • Advertising Research Foundation
    • International Communication Association
    • National Communication Association
    • Society for Psychophysiological Research
    • Association for Education in Journalism and Mass Communication
    • Broadcast Education Association