Selected analytics case studies demonstrating profitability analysis, customer segmentation, KPI modeling, and decision-support reporting across retail and FMCG domains.
Revenue and demand analysis using SQL, Python, Excel, and Power BI.
Identified top-selling categories and profitability drivers.
Retail analytics project examining sales performance,
discount impact, and profit drivers across categories and regions.
Customer segmentation analysis using STP, VALS, and RFM models
to understand consumer behavior in the Indian FMCG market.
SQL-based analysis of restaurant order data to identify
revenue drivers, customer spending patterns, and menu performance.