As ever this is not an list that is a must, but a list of ideas you might want to try. They are in no particular order.
Model good reading behaviour: if your child sees you read, they'll want to do it as well.
Start reading together at a young age.
Get a library card: make going and picking out new books is an adventure.
Make reading part of your routine.
Keep lots of books around.
If you go somewhere take something to read.
Take turns reading aloud.
Try all different types of books: fiction, comic, cookbooks, magazines, fact - a reading is good reading.
Create a reading nook, it doesnt have to be big but somewhere special to read.
Read what they read: read the same books and discuss them.
Give books as gifts.
Re read favourite books.
Read with friends: encourage your child to join/ start a book club with friends.