Are Amazon FBA Courses Worth It?

Are Amazon FBA Courses worth it? This is one of the most asked question I see regarding Amazon FBA Selling.

Is your dream to start an Amazon business and do you want to really start working on it? You are not alone as there are many outside sellers in the marketplace all trying to make a good living. But what sets all these sellers apart… why are some of them very successful, while others are struggling to get their sales going?

It's all about the right knowledge and experience, which also requires you not to fall into the most common pitfalls.

However, how are you going to manage that? The best way to do this is to follow an Amazon course that will help you on the right track from A to Z.

New sellers sometimes want to start their sales adventures too quickly, without getting into it.

We can tell you from experience that there is a lot to consider when selling on Amazon and an Amazon course is certainly not an unnecessary luxury.

You can also use an Amazon expert!

An Amazon expert can help you in the process of achieving more sales on Amazon, but also other unnecessary ...

to help with the process (especially in the early stages of selling on Amazon)… but by learning it yourself, you will become more adept at it in the long run and reap the benefits for future projects.

Below we show what makes selling on Amazon so interesting, what you will learn in an Amazon course, and how you can get off to a flying start on the Amazon marketplace.

Why should you start selling on Amazon?

Let's start with a question that many novice sellers are still working on, namely "do I really want to start selling on Amazon ... and is it worth it?" It depends on what kind of new business you want to start, or how it suits your current situation.

You should also consider the following things carefully:

• You can start with any budget, otherwise, you do not need special "skills" to start with it (because you can learn everything you need to know with an Amazon course, as long as you believe in it)

• If you want to scale up there is not really a limit to what you can earn ... so you can decide for yourself how much time and money you put into it to be even more successful in the longer term

• Furthermore, here is the right place to discover how Amazon works inside and out… based on our own success on the Amazon marketplace, we would like to transfer that knowledge to starting entrepreneurs.

A big plus of selling on Amazon (or even other types of sales channels) is that you can automate many of the processes.

It also offers you a route to making more money… while you decide where, when, or how much you work and still keep control of the situation.

If this all appeals to you ... now let's take a look at why selling on Amazon is so interesting:

1. Right from the start, you get access to hundreds of millions of (potential) customers who are usually well into the purchasing process (so they are ready to buy, know how to find the products quickly and also enjoy shopping for other products that are interesting. ).

2. It's easy to start, anything but product research:

As an Amazon seller you not only want to generate a higher turnover, but also realize more profit. You will also ...

can be arranged on Amazon (the search for products will also partly go through the website).

3. Low start-up costs therefore accessible to (practically) every budget.

4. With Fulfillment by Amazon.

Who doesn't know… Amazon, by far the most famous online store in the world! Where it once started with a small online bookshop, ...

(FBA) the entire logistics process is arranged for you by Amazon, including shipments, returns and customer service.

5. It is also possible to sell on other sales channels besides Amazon… so it is not and-or but and-and.

So Amazon has many more pros than cons… the latter by far outweigh everything the platform has to offer. We are talking about the largest online marketplace in the US and Amazon is also conquering more and more new countries outside of it… Amazon.com now also exists (just take a look). Furthermore, you have unprecedented possibilities on Amazon… and with an Amazon course you will learn all the tricks of the trade to make sales skyrocket!

And Amazon also has a lot of Amazon Prime Members… they are customers with a membership that offers additional benefits. The advantage of this is that customers with such a membership spend more than regular customers… and the number of members is growing considerably.

After Jeff Bezos has stated that there are over 100 million Amazon Prime Members worldwide… the most recent figures show that the number of customers with such a membership exceeds 150 million… in the US alone!

How much does it cost to start selling on Amazon?

When you start selling online (via Amazon or other sales channels), it is always cheaper than when you have a physical store. You can think of all kinds of extra (overhead) costs for the property that you will have to rent… but also other additional costs. With an online business, you can therefore start with lower start-up costs. Cost of selling on Amazon

You hear that there are usually amounts of several tens of thousands of dollars to start selling on Amazon… but that depends entirely on your niche and how many products you want to sell, along with the stocks you want to stock.

As it turns out, first-time sellers spend an average of nearly $ 3900 to start their sales adventures on Amazon. But not every beginner has such a budget to start… and it certainly isn't necessary. You can start with less than $ 100.

How Much Money Can You Make Selling on Amazon?

The income that sellers earn on Amazon varies between 0 and millions… some lose money and others become incredibly rich. What you can earn depends on how seriously it is taken. Do you have a specific goal (such as replacing your current job with sales activities on Amazon, or do you want to generate an extra source of income)? Willingness to take an Amazon course to learn how everything works? Do you really want to put in time and money, or do you let everything take its course?

We already ask a few questions that can make or break your success on Amazon ... with so much competition (rest assured, there are also astronomically many customers) you need to be on top of it.

And after a successful product launch, up-scaling is also something you have to learn to discover… we also recommend that you first make 1 product completely successful and then add more products. That way, everything remains clear and you first discover what it takes to successfully sell a product on Amazon ... then you can expand with new products and the income can increase even further.

Reinvestment is also a very important part… make sure you use the profits you make wisely, that way you will only grow faster!

Discover how everything works with an Amazon course

If you want to start selling on Amazon, it is of course also very important that you know how everything works. This way you can work your way through the Amazon marketplace and you know step by step what needs to be done. Fortunately, you learn all these things in an Amazon course… and that ensures that you do not search, but can get started right away (and you will therefore not waste time). You will of course first have to create an “Amazon Seller Central” account. And you will immediately have to deal with 2 different types of registrations, namely Individual or Professional.

What is the difference between an Individual and Professional account?

When you start selling on Amazon, a seller account will have to be created for this. It is a different account than the one you use to purchase things on the Amazon website. If you prefer, the same email address can be used to create the registration for your seller account.

There are two types of Amazon Seller Central accounts from which you will choose to start selling on Amazon: Individual and Professional.

The Professional account has many benefits, but it also costs you $ 39.99 per month ... plus points of this account are:

• More chance of time in the Amazon Buy Box

Amazon makes about 300 billion in sales annually ... and chances are that this will only stay ...

(important!)

• You can now also run promotions

• Bulk upload items you want to sell (eg with spreadsheets)

• Use third party tools and apps

• And don't pay $ 0.99 cents per item sold (like with Individual)

Of these 5 pluses, the time you can spend in the Amazon Buy Box

In most cases, sellers on Amazon will share their product listing with other sellers selling the same product. How do you outdo other sellers? What makes customers buy from you and actually the most important… because this is where most sales take place on Amazon.

An Individual account does not have a monthly cost of $39.99 dollars, but you do charge $0.99 cents per item sold with Amazon (and you don't pay that with the Professional account) ... a simple calculation shows that when you sell more than 40 items per month (or plan to do so soon), a Professional account is more profitable.

In addition, a Professional account on Amazon also has considerably more advantages than an Individual account… and is therefore definitely recommended! We, therefore, advise you to make a good choice in the beginning, because if you want to switch later, it again costs an unnecessary amount of time that you want to spend on sales, optimization and more of that kind of things.

In an Amazon course you will learn, in addition to all the important aspects of selling on Amazon, these kinds of intricacies of the Amazon platform… in order to get even more out of your sales adventures.

Amazon Vs eBay

There are clear differences between product listings on Amazon compared to eBay. On eBay, you create a new product listing with your account for every new item you want to sell. You can place more than 1 “unit” of each item if you have more than 1 to sell… but the product listing is completely yours.

So if you are going to perform a search for a specific product ... you will usually see large numbers of product listings in the search results for the same product and you will make a choice from one of these items.

You might think that it only applies to popular items, but even the very specific products usually still show dozens of products in the search results ... and in most cases they are exactly the same product.

When you click on one of the search results (product listings), you will see that it belongs to 1 seller on eBay.

So if you start selling on eBay, it becomes a direct challenge to compete with other sellers for a favorable place in the search results.

Selling on Amazon works very differently.

When you perform a search on Amazon you will see product listings… and after you click on this, there are multiple sellers for 1 product in the product listing.

If you are now looking for specific items on Amazon ... then you will only see 1 product listing for an item that other sellers on the platform also sell (if of course it concerns exactly the same product). And the other product listings in the search results consist of other variants or completely different products.

So you see in the product listing with multiple sellers that you can buy from different companies.

And that's why the Amazon Buy Box is so important!

What is the Amazon Buy Box?

In an Amazon course, this is one of the most important aspects of selling on Amazon that you will need to understand (and you will also learn how you qualify for this). You always hear a lot of sellers talking about the Amazon Buy Box, how they want to be placed in it and in what ways they try to claim this “sales box”. But why is it so important to end up with products that you want to sell?

When you are in the Amazon Buy Box, it means that every time someone clicks the "Add to Cart" button, the products from your stock are sold to the customer. And because more than 80 percent of customers use the Amazon Buy Box to make their purchases, you can understand that ending up in this will significantly increase your conversions. However, you will not just get into the Amazon Buy Box… there are a number of things that need to be done properly.

So there is only a small percentage of people who actually go to the (usually dozens of other) sellers who also sell the product. It takes longer to scroll through the list. Furthermore, customers also know that Amazon does not choose this seller for nothing… so it must be good.

Now you may be asking yourself… but how do you get into that Amazon Buy Box?

To earn this you have to take into account a number of important things.

The first thing to know is that Amazon will match different sellers and customers. They look at whose stock is closest to what the customer wants to order (and can therefore meet this). But they also base the display on the purchasing behavior of the customers who search for the product on Amazon… such as, for example, mainly making purchases based on the lowest price or fast delivery.

They don't price the exact formula used to end up in the Amazon Buy Box, but a number of factors are known that will significantly increase your chances:

• Selling price of your product on Amazon (the lowest price)

• Shipping options and whether you use FBA

• Sales metrics such as reviews, feedback and return rates

What is FBA?

FBA stands for Fulfillment by Amazon, which means that the shipping of your products to the consumer is arranged by Amazon ... and you do not have to worry about this. You are not obliged to send products to customers in this way (because there is also FBM (or Fulfillment by Merchant) which means where you arrange everything yourself)… however, the fees you pay to use FBA are almost always more than worth it.

It ensures that you do not have to arrange everything yourself and that saves you hours of time that you can spend much better on other things ... otherwise, you will lose time looking for good storage space, collecting / packing/preparing for shipping. of products and also eg handling returns (incl. customer service). So it saves you time and money.

Does Amazon FBA Really Work?

If you are planning to set up a business and sell via Amazon, then Amazon FBA would be your best choice. Furthermore, if you want to get off to a good start and start selling seriously on Amazon, it is recommend that you absolutely choose FBA… in an Amazon course, you will learn everything that needs to be done to have your entire logistics process done by Amazon.

What are the Amazon (FBA) fees you will be paying?

In an Amazon course, you will of course learn everything about how the platform works, how you can boost sales. However, it is also important to look at what your costs are, including all Amazon fees that you will have to pay.

The biggest difference is in the way you ship products to customers (do you use FBA or do it yourself, also known as FBM)… you also have to deal with other Amazon fees, regardless of which of these two fulfillment options you use.

So there are 3 categories of Amazon fees, namely:

1. Fees that are charged regardless of the fulfillment option

2. Fees that only on Amazon FBA sellers are charged.

3. Fees that only charge Amazon FBM sellers are charged.

By the way, you can use FBA and at the same time send products to customers yourself… so it is not an and-or but an and-and situation.

Below we will show you all the fees in the basics, with an Amazon course these are of course also discussed in detail.

You will have to take into account the following fees, regardless of how you are going to send your products to the customer:

• For a Professional Amazon Seller Central account you pay $39.99 per month and the Individual charges you $0.99 cents per item.

• The “Amazon Referral Fee” is 8 to 15% on most items

• There is a “Closing Fee” on media items (books, DVDs, music and more)

• You may also be faced with a “Refund Administration Fee.”

And the latter is paid when customers return a product. Have you repaid the customer his or her money and have you already received the sale amount yourself? Then Amazon will refund you the “referral” fee… the “refund administration fee” is then done in the form of a settlement or charged in some other way.

Amazon Fees that only FBM Sellers Pay.

With this option, you will be faced with costs of shipping that are now handled by yourself and not by Amazon (FBA). And although this is not really an “Amazon” fee, you do have to factor in these costs. The costs for sending products to your customers can differ drastically. It has to do with the dimensions, weight, and also how far customers are. In most cases you will have to take into account 5 to 15 dollars in shipping costs for a product.

Amazon fees that only FBA sellers pay

When using Amazon FBA you will have to deal with the following fees:

• FBA Fulfillment Fee

• Monthly Inventory Storage Fees

• Long term storage fees

• Inbound shipping

• Removal & disposal fees

• Returns processing fees

• Fees for other optional services

The most important fee is the “FBA Fulfillment Fee”.

This concerns the Amazon fee that is paid for packaging, preparing your order for shipping by an Amazon employee and the costs for sending your package to the customer ... the fee can vary and also depends on the dimensions of the item .

Suppose you want to sell something and pay an “FBA Fulfillment Fee” of $ 5 to Amazon for this… you will then usually pay between $ 8 and $ 10 to a mail order company, which makes it a lot cheaper.

You can also use the “FBA Revenue Calculator” on Amazon to preview the fees for the products to be sold… that way you can make a better profit calculation for products.

Searching for products you want to sell

There are several ways you can sell products on Amazon. You can choose to sell existing (brand) products or your own private label made by a supplier on Alibaba. It is up to you to determine which is the best match.

It's a common misunderstanding among first-time sellers that you always have to show up on Amazon's marketplace with a new product in order to make money ... but that's not true. In most cases, it doesn't make sense to sell a new product either, because it is often a more difficult and expensive process.

We have to say that an Amazon course or Amazon expert can help you learn things faster ... and a private label becomes a more interesting option (also at the beginning of your sales adventures).

When you sell an existing product, there is already a product listing, and you don't have to do things like:

1. Taking professional product photos

2. Writing titles, product descriptions and bullet points

3. Getting your product to rank (through quick sales and reviews)

You can skip these steps and start selling right away.

And there is also the advantage that you know how well the product sells and for how much the product is sold (this is also very important to compete and have a chance on the Amazon Buy box).Search products for sale

Furthermore, Amazon also assigns a " Best Sellers Rank " ( BSR ) to all products, which gives you an idea of ​​how popular products are in a particular category compared to other products in that same category.

Unfortunately, there are many sellers who don't realize this ... and only create traps for the hype of private labels.

In particular, the way in which many of these new sellers approach “private labels” is by taking an existing product and only placing their own brand logo on it, without innovations being made to the product they are selling. In the beginning, there were many sellers who did good business that way, but now it is the case that Amazon is overloaded with all these types of own “brand” products that are usually of cheap quality.

In an Amazon course you will learn how to do it right ... and it is probably not what you think now. To give an example ... suppose there is a fairly new product on the Amazon marketplace that is well received by customers, however there are also some complaints in the reviews (which are "overall" good except for a few critical comments).

The product is praised, but some customers indicate that it could be just a little better on certain points. Now you are going to improve that product (perhaps at your own discretion) and include those complaints ... where you solve those issues for customers.

And those customers, but also potential new consumers see your product and compare it with other products ... where they will prefer your product (if you do everything right), even if it is slightly more expensive than your competitors.

A customer is more than willing to pay a little more if this provides extra happiness, comfort or a better experience.

So you shouldn't think that it is getting rich quick making your own private label… it takes more to find and create winning products that your customers will love.

If you are going to take an Amazon course ... you will be better prepared, also to create your own private label from the start that will sell well on Amazon. Another option is to hire an Amazon expert to help you. But there are also other ways to start and learn along the way (it will take a little longer before you will really earn well).

In the beginning you can also try to sell existing products first with flipping and arbitrage… the first is simply to find locally “used” products that you will sell on the Amazon platform for more, while arbitrage is the same thing but with new items.

As you get better at this and get to the bottom of everything, you can get started with the more advanced strategies (such as making your own private label or doing “wholesales”).

And although some beginners look a bit down on this, it is (especially when the knowledge and experience are still lacking) a great way to work towards an increasingly higher income step by step (tip: reinvest the income in up-scaling or new product ideas you even faster).

Create your Product Listings to Start Sales

It is certainly wise to gain knowledge with an Amazon course, or to let an Amazon expert help you to get off to an optimal start (and also make as few mistakes as possible that novice sellers almost always make) ... experience you get really get started in practice.

Now that you have an idea of ​​how Amazon works, and we have also had product research, you will also need to learn how to create a product listing on Amazon. Discover below what is needed for this.

Placing a product on an existing product page (listing)

Amazon product listing - If you are going to sell a product that is already on Amazon, it is also quite simple to put your product live. To begin, use a laptop or PC to go to the desktop version of Amazon and navigate to the product page. Always make sure that your product is an exact match with the product that is already on the product page ... a good way to do this is to search the UPC code

An Amazon UPC code is nothing more than a unique code that is assigned to every product you sell on the Amazon Marketplace. It is used to distinguish between the millions of products. For example, if you sell a certain book title, use the UPC code to search for it on Amazon and then click on the search result. You will now see a button with "Sell on Amazon" (which is listed under "Other Sellers on Amazon" on the right side of the product page you are visiting.

If this button is not visible for any reason, you can also create a product listing by logging in to Amazon Seller Central and moving your cursor over “Inventory” to click “Add a Product” (if it concerns a completely new product or bundles, you will also create a new product listing in this way).

Amazon FBA or FBM - Which One to Choose?

When you start selling a product on Amazon, you will make the choice between FBM (also known as “seller fulfilled” and sending your product to customers yourself) or FBA, where Amazon arranges the packaging, collection and shipping of your product when these are sold… they also arrange the return shipments including customer service for your customers who return or exchange products.

We recommend that you go for FBA (Fulfillment by Amazon), in which case you will send your stocks of products from the supplier to one of (or sometimes several) “Amazon Fulfillment Centers” and from there Amazon will handle the rest.

The main benefits of Amazon FBA are:

1. It saves you a lot of time

2. Amazon Prime products (almost always about FBA products) are usually sold for 5% more than items sold through FBM

3. With FBA you will spend more time in the Amazon Buy Box and that yields more sales as 80 + percent of customers order through this “sales box”

FBA saves you a lot of time ...

When you have products shipped by Amazon to customers you will save loads of time. You can send an entire stock of products to Amazon at once, and they then send it to every customer who orders the product. Sending all those individual packages to your customers yourself takes a lot of time ... and Amazon is now taking care of that time-consuming work.

Another plus is that you no longer have to be at 1 location to continuously sell products. It doesn't matter if you enjoy life at home, at work and at beautiful vacation spots… the sales will continue as Amazon ships your products and you will happily receive the money flows from them. They therefore take over most of your logistics process.

Amazon Prime items go over the counter for more ...

Your products will usually sell for an additional cost when shipped to customers via FBA. When products are sold via FBA, Amazon Prime customers receive the same shipping that Amazon uses, which is a plus for your customers. And the returns policy is also the same… and that gives your customers more confidence and they also know exactly when their product will arrive.

Customers are mainly concerned with the “Prime shipping” and “FREE Returns”… where they do not value who is selling the product (Amazon or another seller).

And that trust will usually lead to customers being willing to pay more for the products you sell.

In practice, this can ensure that you can sell products for 5 percent more.

Sometimes even for 10% or more than when it is sold through FBM.

More time in the Amazon Buy Box…

The Amazon Buy Box is where by far the most sales take place, and when customers click on the “Buy Now” button, you will be the one making a sale for the product. And to land in the Amazon Buy Box, you definitely want to be an FBA seller… more time in the Amazon Buy Box will definitely drive your sales up.

In an Amazon course, you will learn even more tricks of the trade such as pricing strategies, promotions, how to ship products to FBA, what to consider when storing your products at Amazon, how to find winning products, and more.

At least you now have an idea of ​​the most important processes on Amazon. And will notice that there is more to it than simply buy on Alibaba

For example, if you are going to sell on Amazon and buy on Alibaba ... then you are already familiar with the way, and putting it on the Amazon marketplace… you will have to work according to Amazon's guidelines, optimize it and only by using the right method will you achieve real success.

Which Amazon FBA Course is the Best?

In choosing the best Amazon Fba Course, you will have to take into consideration the cost of the course, the reviews or testimonials from former students, and the track record of the presenter of the course.

As a result, I chose these as the top 5 Amazon Fba Courses for 2021:

• Amazon FBA Ninja - by Kevin David.

• Proven Amazon Course - by Jim Cockrum.

• Amazing Selling Machine - by Jason Katzenback and Matt Clark.

• Marketplace SuperHeroes - by Steven Somers.

• The Last Amazon Course - by Brock Johnson.

These are the best Amazon FBA training courses that you need to get, if you want to become a successful Amazon Seller.

Should you Buy an Amazon FBA Course?

You probably heard the saying “knowledge is power” and that's certainly true of selling on Amazon. We can say from experience that for beginners (and even advanced sellers) a lot is involved in finding winning products, all Amazon aspects, and how to scale up to unprecedented success. We certainly recommend that you delve into everything, following an Amazon course is a good example of this, or using an Amazon expert to help you achieve immensely growing income.

Discover through this Free Masterclass Training that they offer you whether an Amazon course (and of course selling on Amazon) is really something for you. You will learn how to determine your success strategy and what it takes to boost your sales to the next level (without a large budget, fixed location, or ceiling) ... they are happy to transfer this knowledge to novice sellers who are serious want to do business on Amazon.

In the final analysis, it is safe to say, investing in an Amazon Fba Course is really worth it!