The Huddle Room
Integrated Communications Specialist / Digital Media Planner

She started her work journey in an advertising agency located in Salcedo, Makati as an Integrated Communications Specialist focusing on Digital Media plans.

During this time, she was able to learn more about the advertising industry and was able to keep-up with its fast-paced nature. She handled beer, education, and hair fragrance brands along with her manager.

She constantly monitored competitors, assisted in presentation decks in time for face-to-face reviews with client, implementation of digital advertisements (using social media dashboards!), frequent coordination with internal company team (pr, data, and finance), suppliers and clients, preparation of data, and such related activities.