I'm a global Search Engine Marketing leader with 25+ years of international experience at agencies and media owners


I'm an internationally experienced global digital marketing executive with a track record of successfully delivering revenue, profit & growth targets, improving client performance & KPIs, managing multi-million euro budgets, building out international operations and C-Suite sales & relationship management. 

Ex-Googler with 25+ years of digital marketing experience at agencies and media owners, specialising in Search Engine Marketing (SEM/SEA, PPC, SEO), Generative Engine Optimisation (GEO) and Performance Marketing.

During my career I have particularly enjoyed the occasions where I have had the opportunity to build or expand a business and team e.g. building and leading Ecselis, the global online performance marketing division of Havas Media Group and building and leading the US search engine marketing business for Neo@Ogilvy in New York. I am experienced in bringing commercial rigour and discipline to a scaling business without stifling the all-important creativity.


During my advertising career I've worked at:


Advisory board member for MAD//Fest


Outside of work I'm passionate about golf, wine, cookery, travel and military history