Benefits of A.I in Ecommerce

Amazon

Many long term benefits of A.I and related tech for amazon. As it uses maching learning to improve product selection and user experience and to optimize its logistics

McKinsey & Company/Retail Industry Leaders Association

In a recent publication the two campaines listed above names seven imperatives for rethinking retail in 2021, and guess what? All of them in some way can be supported by some type of AI-informed tech

1.More targeted marketing and advertising

2.Increased customer retention

3.Seamless automation

4.Efficent sales process