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The Dainik Bhaskar group, which has been in the newspaper business for the last 50 years, is all set to to foray into magazine business with the launch of a Hindi monthly - Aha! Zindagi on August 21, 2004.

The magazine from the Bhaskar group would focus on lifestyle subjects such as health, mind, body and soul. For instance, the inaugural issue has Amitabh Bachchan talking about his inspirations, views on spirituality etc and not about his films and career. Likewise, the issue will also have articles on ayurvedic recipes, which are good for health.

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Girish Agarwal, director, marketing, Dainik Bhaskar, says, "The contents and layout of the proposed magazine have been developed after extensive surveys of readers and media planners in different markets."

With the launch of Aha! Zindagi, Agarwal hopes to fill the vacuum in the Hindi family magazine slot. The magazine will be edited by Yashwant Vyas- an old timer in the Bhaskar group with around 20 years' experience in Hindi journalism.

The Hindi magazine has been strategically priced at Rs 15 to cater to larger base of readers across all age-groups, starting from 19- year- old to a 45- year-old. The magazine is targeted at families with a monthly household income of Rs 8,000 per month.

Aha! Zindagi will be an all-colour, 84 pages (including cover) magazine starting with a print-run of 2.5 lakh copies initially. The publication claims to be have already bookings for 2.35 lakh copies from places spread across 20 states/union territories.

To promote this new magazine, the publication has some aggressive marketing strategies in plan which includes print, radio, outdoor and on-ground promotions. For print advertisement, the Dainik Bhaskar publications will be widely used and for markets where Dainik Bhaskar doesn't have a presence, other publications such as Amar Ujala, Times of India, Brand Equity will be used.

Xtra is an online magazine and community platform covering LGBTQ2S+ culture, politics and health. We aim to break boundaries, think outside of binaries and build bridges within our communities and beyond.

YOULIN magazine is dedicated to promoting cultural exchanges between China and Pakistan and is a window for Pakistani friends to learn about China, especially the Xinjiang Uygur Autonomous Region. It is hoped that with the joint efforts of China and Pakistan, YOULIN can listen more to the voices of readers in China and Pakistan, better play its role as a bridge to promote more effectively people-to-people bond.

Allah Baksh published his first book, Ramooz-un-Nisa in 1920, his second in 1923, Dawat-e-Islam, in 1924 Manasik-e-Hajj and in 1929 Khalid bin Walid. During this time his poetry and articles used to appear in magazines like Al-Waheed, Sindh Madarisa magazine, Al-Hafiz al-jamia Sindh College. He wrote in Urdu for the magazine Tasawuff, published in Lahore under the pen name "Sarshar 'Uqaili".[citation needed]

Also, books like ilm-e-hinat ("The Study of Astronomy") appeared in his name. In 1947, when Pakistan and India separated, he was given the office of "food and livestock" in the government of Sindh and used to broadcast historical and literary speeches from Radio Pakistan, and wrote for Nai Zindagi magazine.[citation needed] ff782bc1db