About us

Who we are

Affiliate Gaming Lab is an independent editorial project focused on the analytical side of affiliate marketing in gaming. We explain tracking, metrics and testing methods in a clear and neutral way.

Why we started this project

Many guides about affiliate marketing talk about quick wins, but very few explain how results are actually measured. We created this lab to describe the data behind campaigns, so that readers can understand reports and make better decisions.

Our principles

• Independence: we are not an operator, an affiliate network or an agency.

• Information only: no accounts, wallets, promo codes or game lobby.

• Evidence first: we explain methods, not promises.

• 18+: content for adults only.

• Corrections: readers can report errors through Contact.

What we publish (and what we don't)

On Home we give an overview of our main topic. In the Blog we publish longer articles about the industry. On Responsible gaming we collect official helplines and tools. The legal pages (Privacy, Cookies and Terms) describe how this information portal works, not the conditions of any operator.

We do not publish live rankings, bonus comparison tools or sign-up forms. We never ask for ID documents, bank details or passwords. If someone pretends to be our editorial team and asks for sensitive data, it is not us: report it through Contact.

Relationship with operators and networks

When we mention gaming brands, operators or affiliate networks, we do it descriptively. It does not mean cooperation, sponsorship or endorsement. Questions about licences, games or complaints must be sent to the operator and, where applicable, to the regulator.

Transparency

Affiliate Gaming Lab may include external links for explanatory purposes. We do not receive deposits and we do not process bets. Real-money gaming is only possible on platforms licensed by a regulator, with age and identity verification.