"I have always been a fan of travel and bright colors. When I was seven years old, my father rented our basement to an Art Gallery, and that was the start of my journey. I was intrigued by art and what logic goes behind it, so I grew up to graduate in non-medical from high school and got into my dream college National Institute of Fashion Technology, Delhi. I graduated in Fashion Technology, worked with a bespoke luxury brand and again went to NIFT for my masters, this time it was Mumbai. I worked at various organizations under different roles and learnt to grow.
Always wanting to start something of my own, I got the opportunity to work for it when the Covid-19 pandemic struck. It was Now or Never!
So, I started.
Afficio, my first firm, believes in art, design and fashion with a logic behind it. I believe that everything in life, has a purpose behind it, and so do my designs. I intend to make those designs fulfill that purpose."
-Rhea Sehgal
In today's world, it is very important to synchronize all your brand items in a good, relevant and user friendly design for customers to identify your brand well.
A Relevant Design Will Attract Your Target Audience: All the children's books and stationery items have bright colors and cartoons on them to attract kids.
A User Friendly Design Will Increase Your Sales: Swiggy increased its sales in 2018 by redesigning itself and making a more user friendly interface than Zomato!
A Consistent Design Will Help Customers Identify Your Brand By Your Design Aesthetic: What colors do we associate McDonald's with? You yourself know this answer!
A Good Design Will Increase and Gain Trust of Your Audience: Starbucks came to India and gained trust of its audience pretty quickly, thanks to the good design aesthetic it provided.
We are a publicity design firm. Publicity Design is comes under the umbrella of Graphic Designing. It is done for commercial purposes of marketing and advertising a company, brand, or an individual.
We Offer Affordable and Adaptable Designs for All Your Publicity Needs.
We offer services in three areas of interest for you:
Branding: Complete branding and re-branding for brands. Logos, Business Cards, Letterheads, Newsletter, Corporate Invites, Merchandise Prints, Business Presentations, Brochures, Flyers, Posters, Stickers, Book Covers, Packaging Tags, Menu Cards, Magazine Ads and many more.
Customized Stationery: Customized and Creative Stationery for Corporate Gifting.