PRIVACY POLICY 

PRIVACY POLICY

Effective Date - 01/Aug/2026

Etheric Grid Studios develops and publishes mobile games and applications. This Privacy Policy outlines how we collect, use and manage your personal information when you access or use our mobile apps. We process data about you to deliver high-quality products, enhance app performance and provide the best possible user experience. 

1 - PERSONAL DATA COLLECTION

We may gather, store, and process certain information about users through different methods when our applications are accessed or used. We take reasonable measures to protect and secure any information collected.

The sections below explain the types of information we may collect and how that information is handled.

PERSONAL DATA

When you use our applications, we may collect the following categories of information:

Technical and Log Data

• Internet Protocol (IP) address

• Date and time of access

• Device type and related technical details

Device Information

• Device manufacturer and model

• Operating system and version

• Time zone settings

• Language preferences

Device Identifiers

• The online identification number of your device or account, including advertising identifiers and platform-specific IDs such as Google Ads ID, Google Device ID, Game Center ID and Google Play account identifiers.

Gameplay and Usage Data

• Game progress and completion status

• Scores, achievements, and in-game milestones

• Interactions and activities within the application

Transaction and Commercial Information

• Purchase history and usage of in-game content

• Preferences related to purchases

• Records of virtual items, rewards or digital goods purchased within the application

Information Received from Third-Party Services

If you choose to sign in through a third-party service or platform such as Apple Game Center or Google Sign-In, we may receive certain information associated with your account on that service. This may include details such as your display name, profile information and friends list, subject to the permissions you grant and the authorization settings provided by the relevant platform.

For more information about how these services collect and process personal information, please review their privacy policies:

• Apple Game Center: https://www.apple.com/legal/internet-services/itunes/gamecenter/

• Google Play Games: https://policies.google.com/privacy

By accessing the application through a third-party service or platform, you confirm that:

1. Your use of the login features and related services complies with the applicable terms, conditions  and policies of that platform; and

2. You meet any minimum age requirements established by the platform and applicable laws within your jurisdiction.

2 - INFORMATION USAGE

We may use the information we collect for each type of personal data for a variety of purposes related to operating, maintaining, improving and supporting our applications and services.

Providing and Supporting Our Services

We may use your information to:

• Process purchases, transactions and other requests you make through the application.

• Respond to inquiries, feedback or support requests.

• Deliver, maintain and improve the functionality of our services.

• Customize and enhance your overall user experience.

• Provide notices, updates, technical information, security alerts and customer support communications.

These activities are necessary for fulfilling our obligations in connection with providing the application and related services, including maintaining, operating, and updating the application. Where applicable, such processing is based on Article 6(1)(b) of the General Data Protection Regulation (GDPR), which permits processing necessary for the performance of a contract.

Improving and Personalizing the User Experience

We may use information to:

• Document and manage your preferences and settings.

• Better understand how users interact with the application.

• Analyze usage patterns and service performance.

• Develop new features, products, and services.

• Improve our software, content, customer support and marketing activities.

• Provide a more personalized and relevant experience.

Where applicable, this processing is based on our legitimate interests in enhancing and optimizing our services in accordance with Article 6(1)(f) of the GDPR.

Marketing and Promotional Communications

Subject to your preferences and any required consent, we may use your information to:

• Send news, announcements and updates about our products and services.

• Share promotional offers and marketing communications that may be relevant to your interests.

• Inform you about products, services, or opportunities offered by us or selected third parties.

This processing is supported by our legitimate interest in providing relevant content and communications to users, as permitted under Article 6(1)(f) of the GDPR, where applicable.

Personalized Advertising

For users who choose to share advertising identifiers with our advertising partners, we may use such information to:

• Display advertisements that are more relevant to their interests.

• Measure the effectiveness of advertising campaigns.

• Deliver personalized promotional content and marketing messages.

Information Obtained from Third Parties

Information received from third-party sources may be used to:

• Process requests and provide customer support.

• Communicate with users regarding products and services.

• Better understand user interests and preferences.

• Deliver personalized content, recommendations, and experiences.

• Provide information about applications, services, or updates that may be of interest.

Where applicable, this processing is based on our legitimate interests in improving our services and providing relevant content and advertising in accordance with Article 6(1)(f) of the GDPR.

3 - RETENTION OF DATA

We retain personal information only for as long as it is reasonably necessary to operate and provide our services, meet legal and regulatory requirements, protect our rights and interests, and fulfill the purposes described in this Privacy Policy.

In certain situations, we may continue to store specific information after you stop using our services. This may be necessary to resolve disputes, enforce our agreements and policies, maintain the security and integrity of our systems, comply with applicable laws, or satisfy other operational, technical, or legal obligations.

Retention of Usage Information

Information relating to how the application is used may be retained for analytical and service improvement purposes. In most cases, this type of data is kept for a limited period. However, it may be stored for longer when required to enhance security measures, investigate potential issues, improve application performance and functionality or comply with legal obligations that require extended retention periods.

4 - INFORMATION SHARING

We may share certain information with third parties when necessary to provide our services, comply with legal obligations, protect our legitimate interests, or with your consent where required by applicable law.

Depending on how you use the application, information may be shared with:

• Government agencies, regulatory authorities, law enforcement bodies, or other parties when required by law or when we reasonably believe disclosure is necessary to protect our rights, property, users, or the public.

• Business partners and service providers that assist us in delivering, operating, or improving our services.

• Third parties involved in a merger, acquisition, financing, sale of assets, reorganization, or other business transaction.

• Additional parties when you have authorized or consented to such sharing.

Advertising Partners

Where permitted by applicable law and where required, with your consent, we may share device identifiers and advertising-related information with advertising partners and ad networks. This enables the delivery of relevant advertisements, measurement of advertising performance and support for advertising-related services.

We may work with advertising providers such as:

• AppLovin - https://www.applovin.com/privacy/

• AdColony - https://yandex.com/legal/international_ads_privacy_policy

• Facebook - https://www.facebook.com/about/privacy/

• Google - https://policies.google.com/privacy

• Google AdMob - https://support.google.com/admob/

• Unity Technologies - https://unity.com/legal/privacy-policy

Please note that once information is shared with these third parties, its handling is governed by their respective privacy policies and practices. We encourage you to review those policies for more information about how your data is collected, used and protected.

Service Providers and Data Processors

To operate, maintain and improve our services, we may engage trusted third-party service providers that process information on our behalf. These providers may offer services such as hosting infrastructure, user authentication, analytics, technical support and application performance monitoring.

Examples of service providers we may use include:

• Facebook Analytics - https://www.facebook.com/about/privacy/

• Firebase (Google LLC) - https://firebase.google.com/support/privacy

• Adjust - https://www.adjust.com/privacy-policy/

These providers are authorized to process information only for the purposes of performing services on our behalf and in accordance with applicable data protection requirements.

5 - SECURITY

We take the protection of your personal information seriously and implement reasonable technical, administrative and organizational measures designed to help safeguard the information we collect and process.

While we make every effort to maintain appropriate security practices and use industry-standard safeguards, no method of transmitting data over the internet or storing data electronically can be completely secure. As a result, although we work to protect your information, we cannot guarantee that unauthorized access, disclosure, alteration, or destruction of data will never occur.

6) NOTIFICATIONS

If you choose to enable notifications, we send notifications to your mobile device regarding game updates available on the App/Play store, in game progression updates and other information related to the application.

Receiving these notifications is optional, and you may disable them at any time through the notification settings available on your device. Once disabled, you will no longer receive certain updates, alerts or communications from the application.

7) KNOW YOUR RIGHTS

Depending on your place of residence, you may have certain rights regarding the personal information we collect and process. The sections below describe rights available to residents of the European Union (EU)/European Economic Area (EEA) and California, United States.

Rights of EU/EEA Residents

We aim to respond to privacy-related requests as quickly as possible and in most cases, within one month of receiving a valid request. If a request is particularly complex or involves multiple inquiries, the response period may be extended as permitted by applicable law, including the GDPR.

Right of Access

You may request confirmation of whether we process your personal data and obtain access to that information. This may include details regarding:

• The purposes for which your information is processed.

• The categories of personal data involved.

• The recipients or types of recipients who receive the data.

• The expected retention period for the information.

You may also request a copy of the personal data we hold about you. In certain situations, access may be limited to protect intellectual property rights, confidential information or other legally protected interests.

Right to Object

Where we process personal data based on legitimate interests, you may object to such processing if you believe your particular circumstances justify doing so.

Upon receiving a valid objection, we will stop processing the relevant information unless we can demonstrate compelling legitimate grounds that override your interests rights, and freedoms, or unless the processing is required for legal claims or legal defense purposes.

You may also object at any time to the use of your personal data for direct marketing purposes. If you do so, we will discontinue such processing.

Right to Correct Information

You may request that inaccurate, incomplete, or outdated personal information be corrected or updated.

Right to Restrict Processing

Under certain circumstances, you may request that we limit the way we process your personal information. During any period of restriction, we will process the information only when necessary, such as with your consent, for legal claims, or where required by law.

Right to Withdraw Consent

Where processing is based on your consent, you may withdraw that consent at any time.

Withdrawal of consent will not affect the legality of any processing carried out before the withdrawal. In some cases, we may be required to retain certain information to comply with legal obligations or other lawful requirements.

Right to Data Portability

Where applicable, you may request a copy of the personal information you have provided to us in a structured, commonly used, and machine-readable format. You may also request that such information be transferred to another service provider where technically feasible.

Rights of California Residents

California residents may have additional rights under applicable privacy laws, including the California Consumer Privacy Act (CCPA) and related legislation.

We generally respond to verified consumer requests within 45 days of receipt. If additional time is required, we may extend the response period as permitted by law and will notify you accordingly.

Unless otherwise required by law, requests generally cover information collected during the twelve (12) months preceding the request.

Right to Opt Out

Where applicable, California residents may request that a business stop selling or sharing their personal information with third parties.

Right to Know

You have the right to understand what categories of personal information we collect, the sources from which it is collected, the purposes for which it is used, and the categories of third parties with whom it may be shared.

This information is available in this Privacy Policy, which we may update periodically to reflect changes in our data practices.

Right of Access

You may request access to the personal information we have collected about you and obtain a copy of that information in a format that is reasonably accessible and usable.

When responding to an access request, we may provide information such as:

• Categories of personal information collected.

• Sources from which the information was obtained.

• Business or commercial purposes for collection and use.

• Categories of third parties with whom information has been shared.

• Specific pieces of personal information associated with your request, where required by law.

Right to Deletion

You may request that we delete personal information collected from you, subject to applicable legal exceptions.

In certain circumstances, we may be required or permitted to retain information. Examples include situations where retention is necessary to:

• Provide requested services.

• Detect, prevent, or investigate security incidents or fraud.

• Debug or maintain service functionality.

• Comply with legal obligations.

• Conduct research permitted by law.

• Protect freedom of expression and other legal rights.

• Perform internal activities reasonably aligned with user expectations.

If no legal or operational basis exists for retaining the information, we will take reasonable steps to delete it in accordance with applicable law.

8) DATA DELETION

Data Deletion Requests

You may request the deletion of your personal information when it is no longer necessary for us to retain or process that information for legitimate business, legal, or operational purposes.

If you would like us to review and process a data deletion request, please contact us at ethericgridstudios@gmail.com .

We will evaluate your request and take appropriate action in accordance with applicable laws and our data retention obligations.

9) CHILDREN

Our Services are not directed towards children under the age of 13. We do not knowingly collect personal information from individuals under 13 years old. If we become aware that a child under 13 has submitted personal data to us, we will promptly remove that information from our records. If you are a parent or legal guardian and believe that your child has provided us with personal information, please contact us so that we can take appropriate steps to address the situation.

10) - CONTACT US

If you have questions about this Privacy Policy, please contact us at: Etheric Grid Studios, Bangalore, India. Email: ethericgridstudios@gmail.com

11) - CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes to our applications, services, or legal requirements. Any updates will be posted on this page, and the revised policy will become effective upon publication.