Embedded Files
Guinness World Record
Guinness World Record
I launched SJSharks Gaming on February 1st, 2023, by breaking an official Guinness World Record for the Longest Marathon of an EA NHL videogame alongside Carlo "CarPig" Picchietti. The record currently stands at 24 hours & 12 minutes of consecutive gameplay. This event was broadcast live on San Jose Sharks Twitch from SAP Center in benefit of Elevate Tutoring, a STEM education program for financially in-need students based out of the Bay Area.
I launched SJSharks Gaming on February 1st, 2023, by breaking an official Guinness World Record for the Longest Marathon of an EA NHL videogame alongside Carlo "CarPig" Picchietti. The record currently stands at 24 hours & 12 minutes of consecutive gameplay. This event was broadcast live on San Jose Sharks Twitch from SAP Center in benefit of Elevate Tutoring, a STEM education program for financially in-need students based out of the Bay Area.
SJSharks Gaming Theme Night
SJSharks Gaming Theme Night
I designed an entire theme night on behalf of the San Jose Sharks, featuring an array of video game-themed giveaways, activities, activations and promotions for over 15,000 fans to enjoy. This included: Tech Tattoo sticker giveaways, 16-bit video gaming in-arena presentation, new SJ Sharkie skits, concourse arcade games & an exclusive NFT. Alongside Aramark I also designed exclusive apparel and specialty food + alcoholic beverage offerings.
I designed an entire theme night on behalf of the San Jose Sharks, featuring an array of video game-themed giveaways, activities, activations and promotions for over 15,000 fans to enjoy. This included: Tech Tattoo sticker giveaways, 16-bit video gaming in-arena presentation, new SJ Sharkie skits, concourse arcade games & an exclusive NFT. Alongside Aramark I also designed exclusive apparel and specialty food + alcoholic beverage offerings.
SJSharks Gaming Social Media
SJSharks Gaming Social Media
I managed the SJSharks Gaming content creation team. This team consisted of contracted digital creators Carlo "CarPig" Picchietti, Rahil Vydelingum, Brontë Beggs, Matthew Di Iorio, Christo Vasilakos, William Tanguay & Nikolas Kritikos. This team made digital content across EA Sports NHL, Marvel Rivals, Fortnite & more. We generated nearly $400,000 USD in earned media value per year with over 60,000,000 annual impressions.
I managed the SJSharks Gaming content creation team. This team consisted of contracted digital creators Carlo "CarPig" Picchietti, Rahil Vydelingum, Brontë Beggs, Matthew Di Iorio, Christo Vasilakos, William Tanguay & Nikolas Kritikos. This team made digital content across EA Sports NHL, Marvel Rivals, Fortnite & more. We generated nearly $400,000 USD in earned media value per year with over 60,000,000 annual impressions.
SJSharks Gaming Pacific Cup
SJSharks Gaming Pacific Cup
I directed the largest team-based EA Sports NHL competition of the year, the SJSharks Gaming Pacific Cup Presented by WD_BLACK, for thousands of players & fans to enjoy across the United States & Canada during the hockey season. This tournament featured $100,000 USD in partnership-driven cash prizing since inception in 2021. An in-person Live Final was broadcasted from Santa Clara University in April 2023, featuring the official New York Islanders Gaming Team.
I directed the largest team-based EA Sports NHL competition of the year, the SJSharks Gaming Pacific Cup Presented by WD_BLACK, for thousands of players & fans to enjoy across the United States & Canada during the hockey season. This tournament featured $100,000 USD in partnership-driven cash prizing since inception in 2021. An in-person Live Final was broadcasted from Santa Clara University in April 2023, featuring the official New York Islanders Gaming Team.
SJSharks Gaming Pop-Up Stand
SJSharks Gaming Pop-Up Stand
The SJSharks Gaming Pop-Up Stand brought the excitement of video gaming directly to fans at select San Jose Sharks & San Jose Barracuda events throughout the season. Events included the 2024 AHL All-Star Classic, 2024 Sharks Draft Party, 2024 Prospects Scrimmage & select AHL games. Thousands of young fans & their families engaged with video games such as EA Sports NHL, Gang Beasts & more, courtesy of the stand's easily accessible nature.
The SJSharks Gaming Pop-Up Stand brought the excitement of video gaming directly to fans at select San Jose Sharks & San Jose Barracuda events throughout the season. Events included the 2024 AHL All-Star Classic, 2024 Sharks Draft Party, 2024 Prospects Scrimmage & select AHL games. Thousands of young fans & their families engaged with video games such as EA Sports NHL, Gang Beasts & more, courtesy of the stand's easily accessible nature.
SJSharks Gaming Merch
SJSharks Gaming Merch
SJSharks Gaming merchandise was sold exclusively at the Sharks Pro Shop. This collection featured shirts, hats, hoodies & more designed by the San Jose Sharks graphic design team.
SJSharks Gaming merchandise was sold exclusively at the Sharks Pro Shop. This collection featured shirts, hats, hoodies & more designed by the San Jose Sharks graphic design team.
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