The origin of Search Engine Optimization & Marketing dates back to the early 1990s when the very first web page came into existence. It was published in August 1991 and was the first web information out there. The page is still available for review to the general public and talks about the World Wide Web. The same was followed by the launch of the first web search engine in 1997 which inaugurated the concept of SEO officially.

Since then, SEO has been an inseparable part of website development & designing. Though it encountered very little changes until 2010, things changed drastically thereafter. The reason being smartphones & a consequent rise in the number of internet users around the world. Infect mobile phone screens became the foundation of Google MobileGeddon update in 2015.

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