Last updated: August 24, 2026
20Play ("we", "our", or "us") respects your privacy and is committed to protecting it. This Privacy Policy explains how certain information may be collected, processed, and used when you use the 20Play mobile application (the "App").
20Play does not require users to create an account or provide personal information such as a name, email address, phone number, or payment information.
However, certain technical information may be automatically collected or processed through the attribution and analytics technologies integrated into the App.
Depending on your device settings, permissions, and the configuration of these services, this information may include:
Device identifiers
Advertising identifiers, including IDFA where permission has been granted
Device model and operating system information
IP address
App installation information
App launches and interaction information
Attribution information
Certain technical and performance information
This information may be used for analytics, attribution, marketing measurement, and improving the App.
AppsFlyer itself states that the exact information it processes depends on the customer's configuration; this can include technical/device information, identifiers such as IDFA and IDFV, IP address, installs, launches, and selected in-app interactions. AppsFlyer
20Play uses Apple's App Tracking Transparency (ATT) framework.
Where required by Apple, the App asks for your permission before accessing information that may be used to track your activity across apps and websites owned by other companies.
If you grant permission through the ATT prompt, 20Play and its integrated attribution service may access the Identifier for Advertisers (IDFA) for attribution, analytics, and advertising measurement purposes.
If you decline tracking permission, 20Play will respect your choice and you can continue using the App's core functionality.
You can review or change your tracking permission at any time through:
Settings → Privacy & Security → Tracking
Apple requires ATT authorization when an app collects data and shares it with other companies for tracking across apps or websites. AppsFlyer also confirms that on iOS 14.5+ IDFA is available when the user has provided the required ATT consent. Apple Developer
20Play uses AppsFlyer, a mobile attribution and analytics service.
AppsFlyer helps us measure app installations, understand how users discover the App, analyze certain interactions, and evaluate the effectiveness of marketing campaigns.
Depending on your device settings, permissions, and our AppsFlyer configuration, AppsFlyer may process information such as:
Device identifiers
Advertising identifiers
Device information
IP address
Installation information
App launch and interaction data
Attribution information
AppsFlyer processes this information according to its own privacy practices.
Technical information processed through 20Play may be used to:
Operate and maintain the App
Understand App usage
Measure App installations
Determine marketing attribution
Evaluate the effectiveness of promotional campaigns
Monitor and improve App performance
Improve the overall user experience
We do not sell your personal information.
Certain technical information may be transmitted to or processed by AppsFlyer for analytics, attribution, and marketing measurement purposes.
AppsFlyer processes such information according to its own privacy practices and applicable data protection requirements.
Where Apple's policies require tracking permission, 20Play uses the ATT framework to obtain your choice before such tracking occurs.
Granting tracking permission is optional.
Declining tracking permission does not prevent you from accessing the core functionality of 20Play.
Your tracking preference can be reviewed or changed at any time through your Apple device's privacy settings.
Certain settings, preferences, saved content, progress, or other functional information may be stored locally on your device.
Information that remains exclusively on your device is not transmitted to us merely because it is stored or processed by the App.
Locally stored information can generally be removed through available App functionality or by uninstalling 20Play.
Information is retained only for as long as reasonably necessary for the purposes described in this Privacy Policy or as required by applicable law.
Information processed by AppsFlyer may be retained according to AppsFlyer's own retention policies and privacy practices.
We take reasonable administrative and technical measures designed to protect information processed through 20Play.
However, no electronic transmission or storage method can be guaranteed to be completely secure.
20Play is not directed to children under the age of 13.
We do not knowingly collect personal information from children under the age of 13.
We may update this Privacy Policy when 20Play's functionality, integrated services, or privacy practices change.
Any revisions will be published on this page together with an updated "Last updated" date.
If you have questions regarding this Privacy Policy or your privacy choices, please contact us at:
Email: info@20play.app