Privacy Policy VG Interactive LTD
Effective date: March 25, 2026
This Privacy Policy explains how VG Interactive LTD ("Company", "we", "us", or "our"), a company incorporated under the laws of Cyprus, with its registered office at Gladstonos 31, 1095, Nicosia, Cyprus, registration number 453007, collects, uses, and shares information when you play or otherwise use the mobile games we develop and publish (the "Games"). Our Games may be distributed through the Amazon Appstore, Google Play, the Apple App Store, and other mobile platforms in the United States, the European Union/EEA, and other regions where the Games are available.
By installing or using our Games, you acknowledge that you have read this Policy and understand our data practices. If you do not agree, please do not install or use the Games.
We aim to collect only what we need to operate, maintain, secure, and improve the Games. Depending on how you use a Game, we may collect the categories of information described below.
Support and contact details: If you contact customer support, you may provide details such as your name, email address, and the information you include in your request. We use this information to communicate with you and resolve your inquiry.
Player communications: If a Game includes chat, community features, or support ticketing, we collect the content you submit (for example, feedback, messages, and reports) so we can provide the feature, moderate where needed, and improve the player experience.
In-app purchase information: When you buy items or subscriptions in a Game, the relevant app store or platform provider processes the payment. We do not receive or store your full payment card details. We typically receive only transaction confirmation information (for example, a purchase identifier or receipt) so we can deliver your purchase and handle support or fraud-prevention needs.
Device and app details: Device type/model, operating system and version, language settings, app version, and device or platform identifiers (such as device ID, advertising ID, or Android ID).
Gameplay and usage data: Information about how you play (for example, session duration, features used, levels completed, scores, and other gameplay events), as well as diagnostic data such as crash reports and performance logs.
Network information: IP address and the approximate location derived from it (such as city or country), internet service provider, and connection type (Wi-Fi or mobile). We use this primarily for analytics, security, and troubleshooting (for example, to diagnose outages or latency issues).
Advertising identifiers: If a Game shows third-party ads, we may collect your device advertising identifier and share it with advertising partners so they can deliver ads, measure performance, cap frequency, and detect fraud. Advertising identifiers do not directly reveal your name, but they can be used to recognize a device.
In limited situations, we receive information from third parties to help us run the Games and understand how users find and use them. Examples include:
Attribution and measurement: We use AppsFlyer Ltd. to measure marketing performance. AppsFlyer may provide reports and event-level attribution data about installs and in-app activity (for example, campaign or source information).
Advertising reporting: If a Game includes third-party ads, we may receive aggregated or de-identified reports about ad delivery and results (for example, impressions, clicks, conversions, and fraud-related signals).
Infrastructure and hosting: We use infrastructure and hosting providers (including AWS and Hetzner). In connection with operating, maintaining, and securing our services, we may receive operational logs, security alerts, or performance metrics generated by these providers, which can include technical identifiers such as IP address and timestamps. These providers process data on our behalf under contractual data protection terms. AWS also states that customers control the content they store in AWS services and that AWS does not access or use customer content without agreement and does not use it for marketing or advertising.
We do not intentionally collect sensitive personal information such as government identification numbers, health data, biometric data, or full payment card details. Our intent is to focus on technical, gameplay, and diagnostic data that is needed to provide and improve the Games.
We use information for the following purposes:
Provide and operate the Games: Enable gameplay, maintain progress, authenticate the device/account where applicable, and support multiplayer or social features (if a Game includes them).
Improve performance and player experience: Analyze gameplay and technical data to fix crashes/bugs, improve device compatibility, balance gameplay, and develop new features and content.
Advertising in ad-supported Games: Deliver ads (personalized or contextual/non-personalized depending on your settings and location) and measure ad performance.
Purchases, fraud prevention, and game integrity: Deliver purchased content and use identifiers and transaction signals to detect fraud, refund abuse, cheating, or other harmful behavior, and to enforce our Terms of Service and protect the player community.
Communications: Send service messages such as support responses, security notices, or material updates. We may also send marketing communications where you have consented and where permitted by law; you can opt out at any time.
Customer support: Respond to questions, restore access where possible, and resolve billing or technical issues.
Legal obligations: Comply with applicable laws and respond to lawful requests from public authorities.
Where required by applicable law, we rely on appropriate legal bases for processing, including: (i) performance of a contract with you (our Terms of Service), (ii) your consent (for example, for personalized ads or optional features where consent is required), and (iii) our legitimate interests (such as maintaining and improving the Games, ensuring security, and understanding how our marketing performs), except where those interests are overridden by your rights and interests.
We use third-party services to help us operate the Games, perform analytics, measure marketing, and serve ads. These partners may collect information automatically from your device as described above and process it under their own privacy policies. We encourage you to review their privacy notices to learn more about their data practices.
We integrate the AppsFlyer SDK to measure the effectiveness of advertising campaigns and to understand how users discover and interact with our Games.
AppsFlyer may process information such as: advertising identifiers (including platform advertising IDs where available), device and app information (device type, OS, app version), IP address in limited contexts (for attribution and fraud prevention), and in-app events related to installs and interactions.
AppsFlyer acts as our processor/service provider for attribution, analytics, measurement, and fraud prevention purposes, and processes data according to our instructions. AppsFlyer does not sell personal data.
We use the Pavetra LTD SDK to collect telemetry, analytics, and crash reporting so we can monitor stability, diagnose errors, and improve gameplay and performance.
Pavetra LTD (501,5 Andrea Kalvou Str, Limassol, CY) may process technical and diagnostic data (such as crash logs, stack traces, and error reports), device information (device model, OS, app version), and in-app event data related to gameplay and app usage.
Pavetra LTD processes this information only to provide analytics/telemetry/crash reporting services and acts as a processor in accordance with our instructions.
We do not provide advertising partners with information that directly identifies you by name or email. Advertising partners generally receive device identifiers and contextual information needed to deliver ads and measure results. If you click an ad or a link inside a Game, you may be taken to a third-party site or app; any information you provide to that third party is governed by their privacy policy, not ours.
If you would like to limit interest-based advertising, you can use the controls available on your device. Depending on your platform:
iOS/iPadOS: Open Settings > Privacy > Advertising and enable "Limit Ad Tracking" (or the equivalent control available on your iOS version).
Android: Open Settings > Google > Ads and enable "Opt out of Ads Personalization" (or the equivalent control available on your Android version).
These controls signal participating ad networks not to use your device identifier for personalized ads. You may still see ads, but they are more likely to be contextual or less tailored.
You may also contact us at amz.support@vg-interactive.com to request assistance with advertising choices or to exercise your rights described below. Where required by law or by our policy, we may disable personalized ads for your device, provide non-personalized ads, or offer another alternative (for example, an ad-free experience where applicable).
We operate globally. As a result, personal data may be transferred to, stored in, or accessed from locations outside your country. Depending on the Game and operational needs, we may process data using our infrastructure providers (including AWS and Hetzner) in Germany and the United States.
If you are in the EEA or the UK, transfers to countries that do not provide an "adequate" level of protection are protected using appropriate safeguards, which may include:
Standard Contractual Clauses (SCCs) approved by the European Commission;
Recognized privacy frameworks such as the EU-U.S. Data Privacy Framework where applicable; and
Additional technical and organizational measures (for example, encryption in transit, access controls, and data minimization).
You can request more information about cross-border transfer safeguards by contacting us at amz.support@vg-interactive.com.
You may have certain rights over your personal data depending on where you live. We provide a summary below.
If you are located in the EU/EEA, the UK, or another jurisdiction with similar laws, you may have the right to:
Access your personal data and receive information about our processing;
Correct inaccurate or incomplete data;
Request deletion (erasure) of your personal data, subject to legal exceptions;
Restrict our processing in certain cases;
Object to processing based on legitimate interests, including profiling, and object to direct marketing;
Request data portability where technically feasible; and
Withdraw consent at any time where we rely on consent (this will not affect prior processing).
You also have the right to lodge a complaint with your local data protection authority. We encourage you to contact us first so we can try to resolve your request or concern.
To exercise these rights, please contact us using the details in the "Contact" section. We may need to verify your identity (for example, by confirming information we already have) before completing your request. We generally respond within a reasonable timeframe and in line with applicable law (often within 30 days).
If you are a California resident, the CCPA as amended by the CPRA may provide you with the following rights (subject to certain conditions and exceptions):
Right to know: Request disclosure of the categories and specific pieces of personal information collected about you in the past 12 months, sources, purposes, and categories of third parties with whom we share it.
Right to delete: Request deletion of personal information we collected from you, subject to exceptions (for example, completing a transaction, security, or legal compliance).
Right to opt out of sale/sharing: Opt out of certain disclosures of identifiers and usage data for cross-context behavioral advertising that may be considered a "sale" or "sharing" under California law.
Right to correct: Request correction of inaccurate personal information we maintain about you.
Right to non-discrimination: Exercise your rights without unlawful discrimination (for example, we will not deny you service because you exercised a privacy right).
Shine the Light: Request certain information about disclosures of personal information to third parties for their direct marketing purposes. We do not share personal information for third parties’ direct marketing unless you have explicitly consented.
We do not sell personal information for money. However, some advertising-related disclosures may be considered a "sale" or "sharing" under California law. To opt out, you can (a) use any in-game privacy controls or "Do Not Sell or Share My Personal Information" option if available, (b) limit ad tracking in your device settings, and/or (c) contact us at amz.support@vg-interactive.com
Submitting requests: Please email us and include "California Privacy Rights Request" in the subject or message body. We will take steps to verify your identity or authority (including for authorized agents) and will respond within the timeframes required by law (generally 45 days, with a possible extension where permitted).
Our Games are not intended for children. We do not knowingly collect personal data from children under 13 (or under 16 in the EEA where a higher age of consent applies). By using the Games, you represent that you are old enough to consent to data processing in your jurisdiction.
If we learn that we collected personal data from a child without appropriate consent, we will delete it. If you believe a child has provided us personal data, please contact us so we can investigate and remove the data.
Some Games may be rated for a general audience. We encourage parents and guardians to supervise children’s gameplay. We do not use children’s data to profile or target them with advertising. For Games directed to children or mixed audiences, we comply with applicable laws such as COPPA and obtain verifiable parental consent where required.
We use administrative, technical, and physical safeguards designed to protect information from unauthorized access, loss, misuse, or alteration. Measures may include encryption in transit, firewalls, secure server infrastructure, and access controls.
No method of transmission or storage is completely secure. Please take care to protect your account and device. If we become aware of a data breach that affects your personal data, we will notify affected users and authorities as required by law.
We keep personal data only for as long as needed for the purposes described in this Policy, unless a longer retention period is required or permitted by law. For example:
While you actively use a Game, we retain information associated with your account or device to provide the service (such as progress and settings).
Aggregated or anonymized information that cannot reasonably identify you may be kept longer for analytics and game improvement.
If you request deletion, we delete information as required and feasible, but we may retain certain records where needed for legal obligations or legitimate business purposes (for example, proof of purchase).
Backups may persist for a limited period as part of routine disaster recovery, but we use measures to prevent deleted data from being restored for active use.
When we no longer need information, we either securely delete it or de-identify it so it is no longer associated with you.
If you have questions about this Policy or would like to exercise your privacy rights, you can contact us. We typically respond within 30 days.
Email: amz.support@vg-interactive.com (use subject line "Privacy Inquiry").
App store contact: You can also use the developer contact mechanism available on the store listing (for example, "Contact Developer"). Messages sent via the store may be forwarded to our support email.
When you contact us, please include the Game name and any relevant identifiers (if available) so we can locate your request and respond accurately.
We may update this Policy from time to time to reflect changes in our practices, technology, or legal requirements. If changes are significant, we may provide notice within the Game and/or update the effective date above. Your continued use of the Games after an update means you accept the revised Policy to the extent permitted by law.
If you do not agree with an updated Policy, you should stop using the Games and you may request deletion of your personal data as described above.
By playing our Games, you acknowledge that you have read and understood this Privacy Policy.