Publications
Hensman, G.H., and Samarasinghe, D.S.R. (2020). Can Sustainable Environmental Knowledge and attitude make a difference in Sri Lanka?, P. Pratheepkanth & N. Kengatharan (Eds.), Business insights: Finance, People and Environment (pp. 105-136). Chemamadu Poththakasaalai.
Thasika.Y., Hensman, G. H., and Kurunathan, D. (2019). “Patterns of Women Entrepreneurship: A Qualitative Study of Sri Lanka”. ICBM 2019, Monash University, Australia.
Hensman, G., H and Samarasinghe., R (2018). Perceived motivational factors of sustainable consumption behaviour: Future propositions’, RCBS 2018, Faculty of Business Studies, Vavuniya Campus.
Sivesan. S., and Hensman, G., H. (2017). Tourism and Economic Social Development in Jaffna District. Presented at 6th International Conference of Sabaragamuwa University of Sri Lanka, conducted by Sabaragamuwa University of SriLanka.
Kajanthy.S., and Hensman, G., H. (2017). Green Banking practices of public sector banks in Sri Lanka. Presented at Eighteen Annual sessions, conducted by Jaffna Science Association, SriLanka.
Hensman, G. H., and Kurunathan, D. (2017) ICC Code on advertising practices and Sri Lankan advertisements: Poster presentation, presented at International Conference of Contemporary Management – University of Jaffna.
Hensman, G. H., Shanmuganathan, K., Kurunathan, D., and Shanmugathas, S(2017). Exploring a model for Multi Media Messaging Services for special context” – the International Conference on Advanced Marketing , Vol. 1, 2017, pp.16-26.
Hensman, G. H., and Kumaradeepan .V (2015). “Impact of Philanthropic & Ethical Responsibility on Customer Satisfaction in State Commercial Banks in Jaffna District”. Paper presented IBFBT –India.
Hensman, G. H., and Kumaradeepan, V. (2015). Impact of Corporate Social Responsibility on Customer Satisfaction in state commercial banks in Jaffna District”- International Research Symposium, Rajarata University of SriLanka.
Kurunathan, D., and Hensman, G. H., (2014). “The Impact of Promotional Mix Elements on Brand Equity: Banking Sector in Jaffna Peninsula”, University of Jaffna. – Jaffna University International Conference.